Your hotel's revenue manager, without the full-time hire.I take over the revenue manager role for Santa Fe hotels, resorts and serviced apartments: daily rates, restrictions, forecasting and distribution, with a monthly report you can check. Plans start from $650 a month by hotel size, month to month, remote in Mountain Time (UTC-7).
Alaa Elhadi, an independent revenue management consultant, provides outsourced hotel revenue management for hotels, resorts and serviced apartments in Santa Fe, United States, one to one, remotely and in Mountain Time (UTC-7). In Santa Fe, I price June to August and Christmas to New Year as the peak and January to February as the quiet time, and I build the work around that calendar. Hotel revenue management plans are priced monthly by hotel size, with Core from $650 a month, Plus adding channel and segment optimization and Pro adding forecasting and a monthly strategy call. They run month to month and are never a percentage of revenue.
Start in the chat or by email. Last updated .
100+
Properties optimized in and around Santa Fe
1-on-1
Directly with Alaa, no account-manager layer
Mountain Time
Sessions scheduled in your local time
Outsourced hotel revenue management means I do the job of the revenue manager for you: I watch the comp set and pace every day, move rates and restrictions, manage the OTAs, forecast demand and report each month. You keep control of the hotel and see every decision.
What I plan around in Santa Fe: Santa Fe Indian Market and Spanish Market; Santa Fe Opera season; Albuquerque Balloon Fiesta; Taos Ski Valley. Guests I price for: Cultural travellers and couples on 3 to 4 night stays, ski guests in Taos. Where I start: Market-week premiums, opera-season rates, and city STR permit compliance.
Santa Fe and Taos hotels sell culture, art and skiing. My five-star hotel background helps with market-week pricing, group and wedding demand, ski packages and a comp set split between the Plaza, the Railyard, Canyon Road and the Taos ski area.
The service in general is described on my outsourced revenue management page; this page covers how I apply it in Santa Fe.
I monitor your comp set and booking pace every day and move rates, rate plans and restrictions as demand shifts, room type by room type.
I manage the channel mix, parity and promotions together across Booking.com, Expedia, Agoda, Google and your own site, so cost of sale does not eat the gain.
On the higher plans I forecast demand by month and segment, build the annual budget and keep a 12-month pricing calendar tied to the market's real dates.
You get a monthly performance summary, a full ADR, occupancy and RevPAR report on Plus and Pro, and on Pro a monthly strategy call and a quarterly review.
“Santa Fe and Taos are cultural markets with a few very strong weeks. Indian Market, Spanish Market and opera season drive summer, the Albuquerque Balloon Fiesta spills over in October, and Taos Ski Valley adds winter demand. Santa Fe caps non-owner-occupied permits, so permitted homes are valuable and each peak week should be priced with care.”
Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.
Santa Fe goes quiet, so I protect the floor and offer weekly rates, while Taos Ski Valley homes carry strong ski weekends and Presidents' week.
Spring skiing in Taos runs into early April, then both towns soften; I shorten minimums, target road-trippers and lift only graduation and Easter weekends.
Opera season, the International Folk Art Market, Spanish Market and Indian Market follow each other, so I price each market weekend as its own band above ordinary summer nights.
Zozobra and the Fiestas de Santa Fe open September, aspens turn gold and the Balloon Fiesta follows, so I keep autumn weekends close to summer rates.
Before the holidays, I price for cultural travellers and early ski weeks in Taos and keep weekday rates modest to fill gaps.
The Canyon Road Farolito Walk on Christmas Eve and holiday ski weeks in Taos make this a top band, with longer minimums in both towns.
Price Santa Fe Indian Market weekend as the top band with longer minimum stays.
Add Spanish Market and opera nights as summer premiums.
Price Balloon Fiesta week for Santa Fe homes that attract visitors staying outside Albuquerque.
Build a Taos ski season from December to March with holiday premiums.
Confirm permit status before setting stay rules.
No revenue manager
The role left or was never hired, and rooms are priced between other duties.
Results have plateaued
RevPAR has stopped moving while the comp set keeps learning.
More than one property
You want one consistent method across a small group without building a department.
An owner or asset manager
You want decisions made by a specialist and reported in numbers you can check.
Room count, room types, channels and the systems you use. I confirm the plan level and the monthly price for your size.
I study your market, comp set and current rates, set up the strategy and connect your PMS or channel manager and pricing tool.
I adjust rates, restrictions and promotions as demand moves, and manage your OTAs on Plus and Pro.
Step 4
You get the report against budget and last year, and on Pro we meet monthly, so nothing I do is hidden.
Priced monthly by your hotel's size, not per room. Core, Plus and Pro, month to month, never a percentage of revenue. Hotels of 200 or more rooms, luxury properties and groups are quoted individually.
| Option | What you get | Price |
|---|---|---|
| Core, up to 20 rooms | Managed pricing, run for you every day | From $650/mo |
| Plus | Pricing plus OTA, channel and segment optimization | By hotel size |
| Pro | Full revenue management with forecasting and a monthly strategy call | By hotel size |
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
Busiest in Santa Fe: July to August (Spanish and Indian Markets, opera season), October (Balloon Fiesta spill-over) and Christmas. June to August: Opera season, the International Folk Art Market, Spanish Market and Indian Market follow each other, so I price each market weekend as its own band above ordinary summer nights. September to October: Zozobra and the Fiestas de Santa Fe open September, aspens turn gold and the Balloon Fiesta follows, so I keep autumn weekends close to summer rates. For outsourced hotel revenue management, i raise floors and tighten minimum stays ahead of these windows and review pace every week, so the strongest dates never sell early at a shoulder rate.
For outsourced hotel revenue management, that is the first thing I check before taking on the pricing, because everything else sits on top of it. How the listing describes adobe features, kiva fireplaces and views, because cultural travellers here pay for authentic character more than for extra bedrooms.
Price Balloon Fiesta week for Santa Fe homes that attract visitors staying outside Albuquerque. Next: confirm permit status before setting stay rules. For outsourced hotel revenue management, i start with base rates, the seasonal calendar and restrictions, because that is where a Santa Fe property usually leaks the most.
For outsourced hotel revenue management, in the quiet months my job is to protect the floor, close gaps with length-of-stay and last-minute rules, and keep the property visible on every channel. Quietest in Santa Fe: January to February and April. January to February: Santa Fe goes quiet, so I protect the floor and offer weekly rates, while Taos Ski Valley homes carry strong ski weekends and Presidents' week. March to May: Spring skiing in Taos runs into early April, then both towns soften; I shorten minimums, target road-trippers and lift only graduation and Easter weekends.
Taos and Santa Fe priced on the same seasonal curve and listings without the required city permit. I look for these first when I review outsourced hotel revenue management in Santa Fe, and fixing them is usually the quickest gain.
For outsourced hotel revenue management in Santa Fe, i manage channel mix, parity and promotions together, so the cheapest route to a booking is not the most expensive one for you. Santa Fe sells mostly through Airbnb, Vrbo and Booking.com. January to February: Santa Fe goes quiet, so I protect the floor and offer weekly rates, while Taos Ski Valley homes carry strong ski weekends and Presidents' week.
Canyon Road and the Eastside: Galleries, adobe homes and walkable history; I price these for collectors and couples, with market weekends and Christmas Eve at the top. The Railyard and Downtown Plaza and Taos Ski Valley and Arroyo Seco get their own treatment. For outsourced hotel revenue management, i set rates, comp sets and restrictions per area and per room or listing type, not as one citywide number.
Taos Ski Valley, Santa Fe Indian Market and Spanish Market and Santa Fe Opera season are the dates I price first for outsourced hotel revenue management in Santa Fe. September to October: Zozobra and the Fiestas de Santa Fe open September, aspens turn gold and the Balloon Fiesta follows, so I keep autumn weekends close to summer rates.
For outsourced hotel revenue management, you get one experienced person who knows your numbers, with a small team and a tool stack behind me, and no account-manager layer in between. I have optimized 100+ properties in and around Santa Fe and work remotely in Mountain Time (UTC-7). Locally, that shows up in decisions like this: add Spanish Market and opera nights as summer premiums.
Hotel revenue management plans are priced monthly by hotel size, with Core from $650 a month, Plus adding channel and segment optimization and Pro adding forecasting and a monthly strategy call. They run month to month and are never a percentage of revenue. The scope of outsourced hotel revenue management is the same in every market, but the plan is not: in Santa Fe I would start from September to October: Zozobra and the Fiestas de Santa Fe open September, aspens turn gold and the Balloon Fiesta follows, so I keep autumn weekends close to summer rates. To start, open the chat or email me with your property type and size in Santa Fe.
Yes. Outsourced Hotel Revenue Manager in Santa Fe is delivered remotely and scheduled in Mountain Time (UTC-7), and 100+ properties in and around Santa Fe have been optimized, including in areas such as The Railyard and Downtown Plaza. I work in your time zone, report monthly, and the engagement runs month to month with no long-term lock-in. Start in the chat or by email and tell me what you run in Santa Fe.
The other services I offer in Santa Fe, for hotels and for Airbnb and short-term rentals. Each has its own page for this market.
Back to the revenue management consultant page for Santa Fe, or read the general page for outsourced revenue management.
If you also run properties outside Santa Fe, I work in these markets too, and each page is written for that market's own seasons, areas and rules.
Tell me what you run in Santa Fe and what you need. I reply in Mountain Time, confirm the scope and the price, and start only when you say so.
