Hotel revenue management consulting is an independent review followed by a plan. I look at 12 to 24 months of your own data, shop your comp set, and find where rates, restrictions or channels are costing you money. Unlike outsourcing, I do not make your daily decisions; your team does, with a better plan.
This is my view of St. George. St. George and Zion are shoulder-season markets. Spring and autumn are perfect for Zion National Park, Ironman and golf, while summer heat pushes visitors away. Snowbirds add winter demand. The key is pricing spring and autumn firmly and using monthly stays to carry winter.
For St. George and Zion owners I check the zoning for your address, then build a plan around two shoulder peaks, winter snowbirds and quieter summers. I set event dates, monthly rates and summer floors, and explain how distance to Zion changes your pricing compared with homes in town.
The service in general is described on my hotel revenue management consulting page; this page covers how I apply it in St. George.