An Airbnb pricing strategy is the set of rules that decide what each night is worth: base, minimum and maximum prices, seasons, events, minimum stays, gap nights, last-minute pricing, length-of-stay discounts and channel markups. The tool applies the rules; the strategy is what makes the tool worth having. Smart Pricing is not a strategy, because it optimizes for Airbnb's fill rate and knows nothing about your events or other channels.
What I plan around in The Alentejo: Comporta and Melides beaches; Évora's UNESCO centre; Alentejo wine estates; Rural design hotels and villas. Guests I price for: Lisbon weekenders and international couples and families on 3 to 7 night stays. Where I start: Coastal summer premiums, villa weekly rates and Portuguese Alojamento Local registration.
I set up PriceLabs or Wheelhouse with you so Comporta's August weeks stay protected, inland spring and autumn sit above summer, and harvest, Easter and Portuguese holidays carry their own rules, with gap logic that suits villas where every changeover costs far more than in a city flat.
The service in general is described on my airbnb pricing strategy page; this page covers how I apply it in The Alentejo.