Google Hotel Ads optimization is the work I do to make a property rank, convert and price correctly on Google. I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive.
What I plan around in Amelia Island: The Amelia Island Concours d'Elegance; The Isle of Eight Flags Shrimp Festival; Fernandina's Victorian historic district; Ritz-Carlton and Omni beach and golf resorts. Guests I price for: Southeastern couples and families on 3 to 5 night stays in Fernandina Beach and along the island, plus affluent visitors during Concours week. Where I start: Concours-week surge pricing, spring and summer beach rate cards, and hurricane-season discounting with flexible cancellation positioning.
Amelia Island sells mostly through Airbnb, Vrbo, Booking.com and Expedia. From my five-star hotel career I help Amelia Island resorts and inns balance group, wedding and leisure demand, fence Concours week and the spring golf and wedding season, and plan hurricane-season offers that protect the year's average rate instead of discounting broadly.
The service in general is described on my google hotel ads optimization page; this page covers how I apply it in Amelia Island.