Google Hotel Ads optimization is the work I do to make a property rank, convert and price correctly on Google. I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive.
What I plan around in Belgrade: Nightlife and river-club season; EXIT Festival; Conferences and regional business travel; Growing air connectivity. Guests I price for: Regional and European travellers on 2 to 4 night stays. Where I start: Summer and festival premiums, and winter floors.
Belgrade sells mostly through Airbnb and Booking.com. Hotels in Belgrade face rapid new supply and a busy events pipeline. Drawing on my years in five-star chains, I work on corporate rate agreements, group blocks for conferences, and a pricing calendar prepared well ahead for the Expo period.
The service in general is described on my google hotel ads optimization page; this page covers how I apply it in Belgrade.