An Airbnb pricing strategy is the set of rules that decide what each night is worth: base, minimum and maximum prices, seasons, events, minimum stays, gap nights, last-minute pricing, length-of-stay discounts and channel markups. The tool applies the rules; the strategy is what makes the tool worth having. Smart Pricing is not a strategy, because it optimizes for Airbnb's fill rate and knows nothing about your events or other channels.
What I plan around in Haarlem: Keukenhof and the bulb fields; Amsterdam overflow at lower prices; Zandvoort beach and circuit events; Haarlem old town. Guests I price for: International visitors basing outside Amsterdam on 2 to 4 night stays. Where I start: Tulip-season premiums, pricing against Amsterdam and municipal holiday rental limits.
I set up the pricing tool so bulb season, summer weekends and Amsterdam event dates follow their own rules, minimum stays protect the strongest periods, and the calendar never lets cheap winter weeknights quietly use up the permitted allowance before spring arrives.
The service in general is described on my airbnb pricing strategy page; this page covers how I apply it in Haarlem.