An Airbnb revenue forecast is a month-by-month projection of occupancy, ADR and revenue for one property, set beside comparable listings. Buyers use it to test a purchase, operators use it to check an arbitrage lease, and hosts use it to set targets for a live listing.
What I plan around in Lucerne: Lake Lucerne and Mount Pilatus tourism; Lucerne Festival; Fasnacht carnival; Asian group and cruise-boat travel. Guests I price for: International leisure travellers on 2 to 3 night stays. Where I start: Summer premiums, festival weeks, and winter floors.
In PriceLabs or Wheelhouse I set Lucerne listings with Fasnacht, Blue Balls and the Lucerne Festival as events, two-night summer rules, and winter rates that still cover costs. Airbnb and Booking.com stay aligned on totals and stay rules, and I recheck them before each event.
The service in general is described on my airbnb revenue forecast page; this page covers how I apply it in Lucerne.