Alaa Elhadi

Revenue Management

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Madison, United States

Revenue management consultant and pricing expert in Madison

Alaa Elhadi is an independent revenue management consultant for hotels, resorts, Airbnb hosts and property managers in Madison. He has optimized 100+ properties in and around the market, and works with you 1-on-1, remotely, in Central Time (UTC-6).

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Working with Alaa in Madison, at a glance

Alaa Elhadi is an independent revenue management consultant who works 1-on-1 with hotels, serviced apartments, Airbnb hosts and property managers in Madison: pricing strategy, PriceLabs and Wheelhouse setup, hotel revenue consulting and channel optimization. Demand in Madison peaks September to November and is softest January and February, and every plan he builds starts from that calendar.

Ask in the chat, or book a 1-on-1 strategy session from $125. Last updated .

100+

Properties optimized in and around Madison

Cornell certified

Master certificate in Revenue Management, 18 years of experience

Central Time

1-on-1 sessions scheduled in your local time

Consultant's view

Alaa's take on Madison

“Madison is a university and corporate town. Badgers football Saturdays, commencement and Ironman Wisconsin create the peaks, while Epic Systems in Verona brings steady corporate visitors. January and February are quiet. I combine event premiums with corporate weekday pricing. The event dates are known well ahead, so there is no reason to price them late. The harder work is keeping weekdays busy between them, which is where Epic and university visitors earn their place.”

Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.

Madison at a glance

Busiest
September to November for Wisconsin Badgers football and June to September, spiking on home-game Saturdays, commencement and Ironman Wisconsin.
Quietest
January to February.
Dates to price first
  • Badgers football at Camp Randall Stadium
  • University of Wisconsin commencement and move-in
  • The Dane County Farmers' Market on the Capitol Square
  • Ironman Wisconsin
From Alaa's consulting sessions

How Alaa would price a property in Madison

The moves Alaa makes first when a hotel or host in Madison books a session, and the errors he corrects most often. Every one is set up inside your own pricing tool, so it keeps working after the call.

Alaa's pricing playbook for Madison

  1. 1

    Price Badgers home football weekends with 2-night minimums.

  2. 2

    Price commencement and move-in weekends as premiums.

  3. 3

    Add Ironman Wisconsin in September.

  4. 4

    Set weekday and monthly rates for Epic corporate visitors.

  5. 5

    Lower January and February floors.

Fully outsource your revenue management in Madison

Hand the daily pricing and these moves to me and my team, month to month.

Contact me

Mistakes Alaa fixes most in Madison

  • Corporate demand from Epic ignored.
  • Football weekends released as single nights.
  • Winter priced like autumn.
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Alaa's pricing calendar

How I price Madison through the year

Revenue management consultant in Madison, United States
  1. January and FebruaryLow

    I lean on Epic visitors and medical travel with weekly and monthly offers, and set a realistic floor rather than chasing leisure weekends that rarely come in deep winter.

  2. March to MayShoulder

    WIAA state tournaments at the Kohl Center and the Crazylegs run lift selected weekends, and May commencement becomes the anchor; I price those dates individually and keep the rest flexible.

  3. June to AugustHigh

    Saturday farmers' market crowds, the Great Taste of the Midwest and late August move-in all reward weekend premiums, while I keep weekdays open for conference and Epic traffic.

  4. September to NovemberPeak

    Home football, Ironman, World Dairy Expo and Freakfest stack into one long peak; I load each date as it is confirmed and hold two-night rules on Badger Saturdays.

  5. DecemberShoulder

    Winter commencement and holiday family visits give the month a short lift, so I price graduation weekend early and let the quiet weeks around it drift toward the winter floor.

Where I price Madison differently

The isthmus and Capitol Square
Between the lakes and close to Monona Terrace conventions, I price these for mixed weekday business and weekend markets, with lake views treated as a clear tier.
Regent and Vilas near Camp Randall
Game-day walkers pay well here, so I put the steepest football and commencement premiums on these homes and accept quieter summers as the trade-off.
Verona and Fitchburg
Suburban homes close to Epic's campus earn on weekdays and longer stays; I price them for business travellers rather than trying to compete for game weekends.

What I check first in a Madison audit

  1. 1How far the home is from Camp Randall and State Street on foot, because game-day guests pay for walkability and will not pay a premium for a home that needs a car or rideshare.
  2. 2Whether there is a distinct weekday product for Epic and university visitors, with a workspace, parking and clean invoices, since that demand behaves nothing like the football crowd.
  3. 3Whether the city licence and room tax registration are in place before we chase event weekends, because a Madison rental should be compliant before it is aggressive.
Working with Alaa in Madison

A revenue management consultant, pricing expert and hotel specialist for Madison

One person does the thinking on your account. Choose the kind of help your property in Madison needs; everything is remote, 1-on-1 and scheduled in your time zone.

Packages and pricing

My PriceLabs strategy packages for Madison

One-time and 1-on-1 on Zoom, priced by the listings in your account: from $125 to $615.

Every package includes, built for your Madison listings

  • Pricing strategy setup and implementation
  • Revenue performance analysis
  • Competitor analysis
  • Gap-night solutions setup
  • Last-minute, early-bird and other promotions
  • Base, minimum and maximum price setup
  • OTA channel pricing optimization
  • Seasonal pricing setup
  • Expert revenue manager assigned to your account
PackageListingsSessionPrice
StarterUp to 2 listings45-minute Zoom session$125
Growth3 to 6 listings60-minute Zoom session$250
Portfolio7 to 10 listings90-minute Zoom session$370
Scale11 to 15 listings90-minute Zoom session$480
Pro16 to 21 listings120-minute Zoom session$615
Enterprise22 or more listings120 to 240-minute Zoom sessionFrom $635
See packages and book

Which package fits your Madison portfolio

Starter, $125

One home in The isthmus and Capitol Square

I build its seasons, floors and stay rules against its own comparable listings.

Portfolio or Scale, $370 to $480

Listings across several areas

For example Regent and Vilas near Camp Randall plus Verona and Fitchburg: I set each area up separately, with its own comp set, seasons and minimum stays.

22+ listings, from $635

More than 21 listings

The large-accounts calculator shows the exact price and session length for your listing count.

Large-accounts pricing

Questions about your Madison property?

Tell me what you run in Madison and what is not working. I reply in your time zone.

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Managed Airbnb pricing

Airbnb revenue management for Madison

Done for you and month to month: I run your Madison short-term rental pricing every week. From $225 a month, priced by listing count with no cap.

What I run for your Madison listings

  • Daily rate monitoring and 2-3 price changes a week for listings in The isthmus and Capitol Square, Regent and Vilas near Camp Randall, and Verona and Fitchburg
  • Peak rates and minimum stays set early for September to November
  • Base, minimum and maximum prices, gap nights and last-minute discounts
  • Run in PriceLabs or Wheelhouse, connected to your channel manager
  • Listing, promotions and Airbnb, Booking.com and Vrbo optimization on Plus
  • Monthly strategy call and a 12-month forecast on Pro; month to month, no lock-in
ListingsCorePlusPro
1 listing$225$305$395
5 listings$565$765$990
10 listings$965$1,305$1,690
25 listings$1,415$1,910$2,475
50 listings$1,865$2,520$3,265

Monthly prices. Managed plans start after the one-time PriceLabs strategy package above, so I build your Madison strategy with you first.

See Airbnb management plansAirbnb revenue management

Which managed plan fits your Madison rentals

Core, from $225/mo

Managed pricing, run for you every day

For hosts in The isthmus and Capitol Square who handle guests and listings themselves and want the pricing done every week.

Plus, from $305/mo

Pricing plus listing and channel optimization

For listings competing in Regent and Vilas near Camp Randall: pricing plus listing content, promotions and channel work on every OTA.

Pro, from $395/mo

Full revenue management with a monthly strategy call

For portfolios across Verona and Fitchburg and beyond, with forecasting, launch pricing for new listings and a monthly call.

Price your exact listing count
Hotel revenue management outsourcing

Hotel revenue management outsourcing in Madison

I work as your outsourced revenue manager in Madison, priced by property size rather than per room: from $650 a month, after a one-time hotel pricing strategy setup from $750.

What your Madison hotel gets

  • Daily rates and restrictions set against a Madison comp set
  • Group, event and length-of-stay strategy around September to November
  • BAR and rate-plan strategy by room type
  • Connected to your PMS and channel manager, no new software to learn
  • OTA, metasearch and direct-booking mix with rate-parity checks on Plus
  • Forecasting, pace reports and a monthly strategy call on Pro
Hotel sizeCorePlusPro
BoutiqueUp to 20 rooms$650$900$1,150
Small21 to 50 rooms$950$1,300$1,650
Midsize51 to 100 rooms$1,400$1,900$2,450
Large101 to 200 rooms$2,000$2,700$3,500
Large & luxury200+ rooms, luxury or multi-propertyCustom quote

Monthly prices, month to month. The one-time setup builds your Madison strategy before I take over.

See hotel plansRevenue management outsourcing

Which plan fits your Madison hotel

Boutique, from $650/mo

A boutique hotel or guesthouse in The isthmus and Capitol Square

Up to 20 rooms: one comp set, daily rates and stay rules, without hiring a full-time revenue manager.

Small or Midsize

A city or resort hotel in Regent and Vilas near Camp Randall

21 to 100 rooms: rate plans by room type, segment mix and event pricing, reported monthly.

200+ rooms or several hotels

Larger, luxury or multi-property in Madison

For example a group with hotels in Regent and Vilas near Camp Randall plus Verona and Fitchburg: quoted on size and complexity.

Ask for a custom quote
Consultant, not an agency

Why owners in Madison hire Alaa directly

Most revenue problems are strategy problems. They get solved faster by one experienced person who looks at your numbers than by a process.

Cornell certified

Master certificate in Revenue Management from Cornell University, and 18 years of hands-on pricing work.

Hotel chain background

A decade running revenue for international five-star properties before moving into short-term rentals.

5.0 from 1,463 reviews

Client reviews on Fiverr, from single-listing hosts to large portfolios.

You talk to Alaa

No hand-off to a junior account manager. The person who reviews your property in Madison is the one who sets the strategy.

Hotel revenue consultantsAirbnb revenue consulting
Insights

Recent notes from Alaa

All insights

Tools and channels I work in for Madison properties

  • Revenuenaire Dynamic Pricing
  • PriceLabs
  • Wheelhouse
  • Beyond Pricing
  • DPGO
  • Pricepoint
  • Duetto
  • IDeaS
  • Hospitable
  • Hostaway
  • Guesty
  • OwnerRez
  • Lodgify
  • Smoobu
  • Beds24
  • Hostfully
  • Uplisting
  • Cloudbeds
  • Mews
  • SiteMinder
  • Little Hotelier
  • Opera Cloud
  • RoomRaccoon
  • Airbnb
  • Booking.com
  • Vrbo
  • Expedia
  • Agoda
  • Google Hotel Ads
  • Trivago
  • Tripadvisor
  • Furnished Finder
  • Direct booking website
Services in Madison

Everything I do in Madison

Sixteen dedicated pages for Madison: hotel revenue management and consulting, Airbnb and short-term rental pricing, and optimization for each booking channel.

For hotels and resorts

For Airbnb and short-term rentals

What partners say

Trusted by hosts and managers worldwide

Real feedback from PriceLabs pricing strategy sessions with Alaa.

★★★★★

Savvy adjustments to my dynamic pricing

Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!

Airbnb host

★★★★★

Great PriceLabs advice for every property

Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.

Property manager

★★★★★

Helped me optimize my PriceLabs

Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!

Airbnb host

FAQ

Questions Madison owners ask Alaa

Does Epic Systems affect Madison rentals?

Yes, corporate visitors create weekday and extended-stay demand. Alaa builds pricing for them.

How should I price Badgers game weekends?

As premium weekends with 2-night minimums, opened when the schedule is released.

Does World Dairy Expo matter for Madison rentals?

It can, especially for homes with easy access to the Alliant Energy Center on the south side. The show brings international visitors in early autumn, overlapping football season, so I load those dates as a separate premium rather than assuming a normal October week.

Is a Madison rental better as monthly or nightly?

It depends on location. Homes near campus and downtown usually earn more nightly through autumn and summer, then switch to monthly stays in deep winter. Homes near Verona often do better with a steady mix of weekly and monthly business stays all year.

Has Alaa Elhadi worked with properties in and around Madison?

Yes. Alaa has optimized 100+ properties in and around Madison, from single Airbnb listings and small hotels to management companies running hundreds of units. Everything is remote on Zoom, scheduled in Central Time (UTC-6).

How do I start with Alaa in Madison, and what does it cost?

Start a chat or book a session online. One-time PriceLabs strategy sessions are priced by your exact listing count from $125; managed plans start at $225 a month; hotel consulting is quoted per property; Revenuenaire Dynamic Pricing software is from $17.99 per listing per month. There is no minimum or maximum portfolio size.

Nearby markets

Other North America markets Alaa consults in

Alaa Elhadi consults for clients worldwide. Reviews and booking history are also visible on his Fiverr profile.

Get started

Want Alaa to look at your Madison property?

Tell Alaa what you run and what is not working. You get a straight answer in the chat and a clear next step: a 1-on-1 session, a consulting proposal or managed pricing.

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Instant answers from the assistant, a revenue manager follows up in the same chat.