Rank higher and convert more on Booking.com, with a consultant in your extranet.I complete the content score, order the photos for the result card, set up rate plans, Genius and promotions, and fix policies that cost you visibility. I work with hotels, resorts and serviced apartments in Matera, one to one, remotely and in Central European Time (UTC+1), and I have optimized 100+ properties in and around the market.
Alaa Elhadi, an independent revenue management consultant, provides Booking.com optimization for hotels for hotels, resorts and serviced apartments in Matera, Italy, one to one, remotely and in Central European Time (UTC+1). In Matera, I price April to June as the peak and January to March as the quiet time, and I build the work around that calendar. Booking.com optimization has three fixed-price plans from $95 for one listing, priced by listing count and delivered live on Zoom.
Start in the chat or by email. Last updated .
100+
Properties optimized in and around Matera
1-on-1
Directly with Alaa, no account-manager layer
Central European Time
Sessions scheduled in your local time
Booking.com optimization for hotels is the work I do to make a property rank, convert and price correctly on Booking.com. I complete the content score, order the photos for the result card, set up rate plans, Genius and promotions, and fix policies that cost you visibility.
What I plan around in Matera: Sassi di Matera cave dwellings; film-location tourism from No Time to Die and The Passion of the Christ; Festa della Madonna della Bruna; UNESCO rupestrian churches. Guests I price for: couples and experience-seeking travellers on 2 to 3 night stays inside the cave districts of Sasso Caveoso and Sasso Barisano. Where I start: premium cave-stay positioning, a shoulder-heavy calendar that avoids the August heat, and Basilicata regional coding plus national CIN.
Matera sells mostly through Airbnb, Booking.com and Vrbo. Cave hotels and boutique properties in Matera compete on experience, not size. From my five-star hotel years I work on room-type pricing by view and cave depth, packaging dinners or guided Sassi walks, and how much inventory to give the OTAs in the strong shoulder months.
The service in general is described on my hotel ota optimization page; this page covers how I apply it in Matera.
Booking.com reads how complete your profile is. I fill every field it scores, rewrite descriptions for the guests who book here and make room content consistent.
The first photo and the first five decide the click. I choose and order them against your nearest competitors and caption what guests look for.
I structure rate plans, decide whether Genius and each deal pay for themselves, and set promotions so you buy visibility without discounting the whole calendar.
Cancellation terms, response times and review scores feed ranking. I tune the policies and write response templates so the signals keep improving.
“Matera sells cave stays inside the Sassi, boosted by film tourism from No Time to Die. Guests stay two or three nights and pay for the experience. Spring and autumn are best, August heat and winter are weaker. The Sassi are steep and some cave homes are hard to reach with luggage, so honest listing details and fair pricing for access avoid disappointed guests and poor reviews.”
Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.
Winter visitors come in small numbers for quiet Sassi walks, so I keep cave stays at a protected floor and add midweek offers rather than cutting weekends that still sell.
Spring is Matera at its best, so I open these dates early with confident rates and allow two-night stays only when they follow or precede another booking.
The 2 July procession and the storming of the cart fill the old town, so I price the nights around it as a small premium block with a two-night minimum.
Heat in the ravine thins daytime sightseeing, so I keep rates steady but competitive and highlight cool cave interiors, which is a genuine selling point at this time of year.
September and October behave like spring, so I hold firm, then ease November weekdays and price the Christmas period on its own because the Sassi draw seasonal visitors.
Booking.com ranks on completeness, price position and conversion together, and it rewards properties that look finished and priced with intent. A profile left on defaults sits below competitors that are no better than you, and you still pay the commission on the few bookings it brings. I fix the profile once and tune it with the pricing.
Price cave stays as a premium product.
Price April to June and September to October as main seasons.
Add Festa della Bruna in early July.
Use 2-night minimums.
Display regional codes and CIN.
A new Booking.com listing
You have just connected Booking.com and want it to rank and convert from the first weeks, not after months of guessing.
Views but few bookings
Visibility looks fine and conversion does not, which usually means content, photos or rate plans on Booking.com.
Commission without much return
You pay Booking.com commission and its share of bookings is small next to your other channels.
A portfolio with uneven quality
Some listings are polished on Booking.com and others were never finished, and nobody owns the standard.
Send me the Booking.com listing or property links and your channel manager. I check how the property ranks and reads today before we speak.
A scorecard for Booking.com: content, photos, rates and promotions, policies and reviews, with every fix ranked by impact.
I make the changes live on Zoom in your Booking.com account or through your channel manager, and explain each one so you can maintain it.
Step 4
About 30 days later I look at impressions, conversion and booking share on Booking.com and adjust what the numbers say to adjust.
Booking.com optimization has three fixed-price plans, priced by listing count, from $95. Each is a live Zoom session with a full audit and the fixes made on the spot.
| Option | What you get | Price |
|---|---|---|
| Single | 1 listing, 30-minute session | $95 |
| Portfolio | 2 to 4 listings, 45-minute session | $145 |
| Scale | 5 to 8 listings, 60-minute session | $245 |
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
Matera sells mostly through Airbnb, Booking.com and Vrbo. Mid-July to August: Heat in the ravine thins daytime sightseeing, so I keep rates steady but competitive and highlight cool cave interiors, which is a genuine selling point at this time of year. For Booking.com optimization for hotels in Matera, i optimize Booking.com alongside your other channels and check parity, so added reach never creates a conflict.
For Booking.com optimization for hotels, on Booking.com, I line up promotions, rate plans and content with these windows so visibility peaks when demand does. Busiest in Matera: April to June and September to October, with the Festa della Bruna in early July. April to June: Spring is Matera at its best, so I open these dates early with confident rates and allow two-night stays only when they follow or precede another booking. Early July (Festa della Bruna): The 2 July procession and the storming of the cart fill the old town, so I price the nights around it as a small premium block with a two-night minimum.
Couples and experience-seeking travellers on 2 to 3 night stays inside the cave districts of Sasso Caveoso and Sasso Barisano. Demand is driven by Sassi di Matera cave dwellings and film-location tourism from No Time to Die and The Passion of the Christ. For Booking.com optimization for hotels, i write content and photo order on Booking.com for the guests who actually search for Matera.
For Booking.com optimization for hotels, i write location content, photos and amenity highlights on Booking.com around the specific part of Matera the property is in. The Piano (upper town): Ordinary flats near Via Ridola and Piazza Vittorio Veneto with easy parking; I price them as the practical choice for families and longer stays, not as cave stays. Sasso Caveoso and Sasso Barisano get their own treatment.
Price April to June and September to October as main seasons. Next: use 2-night minimums. For Booking.com optimization for hotels, the first changes on Booking.com are content completeness and the cover photo, because those decide whether a Matera traveler clicks.
For Booking.com optimization for hotels, i check this on Booking.com first, because it decides whether the listing is allowed to rank at all. Whether the cave unit has proper ventilation and dehumidification, since damp is the quickest route to poor reviews in rock-cut rooms, and no rate strategy survives a string of three-star stays.
For Booking.com optimization for hotels in Matera, this is how I would approach it. Cave hotels and boutique properties in Matera compete on experience, not size. From my five-star hotel years I work on room-type pricing by view and cave depth, packaging dinners or guided Sassi walks, and how much inventory to give the OTAs in the strong shoulder months. We start in the chat, and I confirm the scope and the price before any work begins.
For Booking.com optimization for hotels, i price properties for a living, so content, rates and promotions are tuned together and not in isolation. I have optimized 100+ properties in and around Matera and work remotely in Central European Time (UTC+1). Locally, that shows up in decisions like this: add Festa della Bruna in early July.
Booking.com optimization has three fixed-price plans from $95 for one listing, priced by listing count and delivered live on Zoom. The scope of Booking.com optimization for hotels is the same in every market, but the plan is not: in Matera I would start from September to December: September and October behave like spring, so I hold firm, then ease November weekdays and price the Christmas period on its own because the Sassi draw seasonal visitors. To start, open the chat or email me with your property type and size in Matera.
Yes. Booking.com Optimization Expert for Hotels in Matera is delivered remotely and scheduled in Central European Time (UTC+1), and 100+ properties in and around Matera have been optimized, including in areas such as The Piano (upper town). I implement it live on Zoom in your Booking.com extranet or through your channel manager, in your time zone. Start in the chat or by email and tell me what you run in Matera.
Results depend on the property, the starting point and the season, so I do not promise a number. In Matera the first gains from Booking.com optimization for hotels usually come from the change with the clearest local signal: use 2-night minimums. I review progress against your own occupancy, ADR and RevPAR, not a market average.
The other services I offer in Matera, for hotels and for Airbnb and short-term rentals. Each has its own page for this market.
Back to the revenue management consultant page for Matera, or read the general page for hotel ota optimization.
If you also run properties outside Matera, I work in these markets too, and each page is written for that market's own seasons, areas and rules.
Tell me what you run in Matera and what you need. I reply in Central European Time, confirm the scope and the price, and start only when you say so.
