Booking.com optimization for rentals is the work I do to make a property rank, convert and price correctly on Booking.com. I audit the listing, complete the content score, tune photos, rate plans, deals and policies, and make the changes with you on Zoom.
What I plan around in Columbus: Ohio State football and university calendars; Rock and Roll Hall of Fame and Cedar Point; Bengals, Browns and Guardians seasons; Conventions and medical travel. Guests I price for: Regional event travellers on 2 night stays, medical and corporate guests. Where I start: Game-day premiums, medical-stay weekly rates, and winter floors.
Columbus sells mostly through Airbnb, Vrbo and Booking.com. In PriceLabs or Wheelhouse I add the football schedules, concert dates and hospital-driven long stays for each city, set weekly and monthly discounts, and keep two-night minimums on event weekends so the busiest Saturdays are not sold as single nights.
The service in general is described on my booking.com listing optimization page; this page covers how I apply it in Columbus.