An Airbnb pricing strategy is the set of rules that decide what each night is worth: base, minimum and maximum prices, seasons, events, minimum stays, gap nights, last-minute pricing, length-of-stay discounts and channel markups. The tool applies the rules; the strategy is what makes the tool worth having. Smart Pricing is not a strategy, because it optimizes for Airbnb's fill rate and knows nothing about your events or other channels.
What I plan around in Tampa: Gasparilla Pirate Festival; Spring Training and Spring Break; Clearwater and St. Pete Beach season; Buccaneers, Lightning and Rays games. Guests I price for: Snowbirds on multi-week stays, families and groups on 4 to 7 night beach stays, and event travellers. Where I start: Winter premiums and monthly snowbird rate cards, beach weekly discounts, and hurricane-season floors.
On Airbnb, Vrbo, Booking.com and Expedia I set up your Tampa or St. Pete strategy in PriceLabs or Wheelhouse with Gasparilla and Spring Training premiums, monthly snowbird rate cards, weekly beach pricing and storm-season floors, so every channel follows the same plan.
The service in general is described on my airbnb pricing strategy page; this page covers how I apply it in Tampa.