Regional and niche hotel OTA optimization is the work I do to make a property rank, convert and price correctly on regional and niche OTAs. I decide which regional OTAs are worth your time, then set up content, rates and mapping through your channel manager with parity checked.
What I plan around in Yerevan: Diaspora visits in summer; Garni, Geghard and Lake Sevan day trips; Tech-sector and remote workers; Cognac and wine tourism. Guests I price for: Diaspora families on 1 to 3 week stays, tourists on 3 to 5 nights and remote workers on monthly stays. Where I start: Summer diaspora pricing, monthly rates and local registration.
Yerevan sells mostly through Booking.com and Airbnb. For Yerevan hotels I balance tour groups, diaspora travel and business guests through the year, set length-of-stay controls for the long diaspora summer, and manage conference and embassy-related demand midweek, using the experience I gained running revenue in five-star international chain hotels.
The service in general is described on my other hotel ota optimization page; this page covers how I apply it in Yerevan.