Hotel revenue management consulting is an independent review followed by a plan. I look at 12 to 24 months of your own data, shop your comp set, and find where rates, restrictions or channels are costing you money. Unlike outsourcing, I do not make your daily decisions; your team does, with a better plan.
This is my view of Bath. Bath and the Cotswolds sell two products. Bath is a city break with the Christmas Market as a highlight, while Cotswold cottages sell weekly stays and short breaks to London families and overseas visitors. England is also moving toward a registration scheme, and the tax treatment of holiday lets changed in 2025. I price the Christmas Market firmly and run cottages on weeks and short breaks.
For a Bath or Cotswold owner I review whether the property suits city breaks, weddings or family weeks, then build pricing for each season. We set Christmas Market, Cheltenham and bank holiday premiums, decide stay rules, and review costs after the tax changes.
The service in general is described on my hotel revenue management consulting page; this page covers how I apply it in Bath.