Outsourced hotel revenue management means I do the job of the revenue manager for you: I watch the comp set and pace every day, move rates and restrictions, manage the OTAs, forecast demand and report each month. You keep control of the hotel and see every decision.
What I plan around in Chicago: Lollapalooza and summer festivals; McCormick Place conventions; Cubs, Bears and Bulls seasons; Christmas markets and Magnificent Mile lights. Guests I price for: Weekend leisure guests, convention attendees and families visiting Wrigleyville, River North and the West Loop. Where I start: Summer-heavy seasonal spread, convention and concert premiums, and winter floor pricing paired with longer minimum stays.
For Chicago hotels, my five-star chain background helps me manage convention groups, corporate accounts and leisure weekends, set rate fences around citywide events and pick a comp set by neighbourhood, not just by brand or star rating, so a South Loop hotel is never benchmarked against one by the river.
The service in general is described on my outsourced revenue management page; this page covers how I apply it in Chicago.