Booking.com optimization for rentals is the work I do to make a property rank, convert and price correctly on Booking.com. I audit the listing, complete the content score, tune photos, rate plans, deals and policies, and make the changes with you on Zoom.
What I plan around in Karlovy Vary: Karlovy Vary International Film Festival; Spa stays in Karlovy Vary, Mariánské Lázně and Františkovy Lázně; German weekend visitors; Colonnades and spa architecture. Guests I price for: Spa guests on 5 to 14 night stays, festival visitors and German weekenders. Where I start: Festival premiums, long-stay spa pricing and weekend demand from Germany.
Karlovy Vary sells mostly through Booking.com, Expedia and Airbnb. I configure the pricing tool with you so festival nights sit far above the curve, stays of a week or more earn sensible discounts, and German weekend demand gets its own Friday and Saturday logic. I also check that cleaning costs and the local accommodation fee are covered on long bookings.
The service in general is described on my booking.com listing optimization page; this page covers how I apply it in Karlovy Vary.