Win direct bookings from Google, before guests reach an OTA.I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive. I work with hotels, resorts and serviced apartments in New River Gorge, one to one, remotely and in Eastern Time (UTC-5), and I have optimized 100+ properties in and around the market.
Alaa Elhadi, an independent revenue management consultant, provides Google Hotel Ads optimization for hotels, resorts and serviced apartments in New River Gorge, United States, one to one, remotely and in Eastern Time (UTC-5). In New River Gorge, I price September to mid-October as the peak and December to February as the quiet time, and I build the work around that calendar. Google Hotel Ads optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types.
Start in the chat or by email. Last updated .
100+
Properties optimized in and around New River Gorge
1-on-1
Directly with Alaa, no account-manager layer
Eastern Time
Sessions scheduled in your local time
Google Hotel Ads optimization is the work I do to make a property rank, convert and price correctly on Google. I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive.
What I plan around in New River Gorge: Whitewater rafting on the New and Gauley rivers; Bridge Day and its BASE-jumping crowds; Rock climbing on the Nuttall sandstone; New River Gorge National Park, the nation's newest. Guests I price for: Adventure travellers from Washington, Ohio and the Carolinas on 2 to 3 night stays around Fayetteville and Lansing. Where I start: Single-day Bridge Day surge pricing, Gauley-season weekend premiums, and midweek discounting through a quiet mountain winter.
New River Gorge sells mostly through Airbnb, Vrbo and Booking.com. With my five-star hotel background, I help gorge lodges and adventure resorts set packages with rafting or climbing, group blocks for outfitters and events, length-of-stay controls over Bridge Day, and summer rate fences that protect weekends without losing midweek groups.
The service in general is described on my google hotel ads optimization page; this page covers how I apply it in New River Gorge.
Your profile is often the first thing a traveler sees. I complete it, correct the details and keep rates and availability accurate.
Free booking links cost nothing to appear in. I set them up, then judge whether paid Hotel Ads are worth it for your hotel.
A click only helps if the booking path converts. I review your site and engine against the OTAs and fix what loses the guest.
Reviews on these sites travel with the property. I set up a routine to collect and answer them consistently.
“New River Gorge is an adventure market for rafters, climbers and hikers. Bridge Day in October is a single-day event that fills the area, and the autumn Gauley River release season brings serious rafters. Summer weekends are strong. Winter is quiet. I price Bridge Day and Gauley weekends aggressively.”
Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.
Skiers heading to Winterplace and visitors walking the bridge catwalk keep some demand, so I allow one night stays and keep the floor modest for quiet weekends.
Spring climbing season and high water on the Lower New bring adventure guests, so I lift weekends and keep minimum stays short for climbers and paddlers.
Summer rafting and family trips fill weekends, so I hold Friday and Saturday rates, set two night minimums and offer midweek value to families and groups.
Gauley release weekends and Bridge Day on the third Saturday of October are the top dates, so I open them early with longer stays and the highest rates of the year.
Autumn colour and hunting season bring couples and hunters, so I keep weekend premiums modest and offer longer stays before the winter lull.
Google shows your hotel, your rates and your OTAs side by side, and the direct link only wins if it is accurate and competitive. A modest amount of careful setup here is the cheapest way I know to move bookings off commission-heavy channels.
Price Bridge Day weekend as the top band with 2-night minimums.
Add Gauley River release weekends in autumn as premiums.
Use weekend pricing for summer rafting season.
Charge for gear storage and parking.
Discount weekdays and winter.
A new Google listing
You have just connected Google and want it to rank and convert from the first weeks, not after months of guessing.
Views but few bookings
Visibility looks fine and conversion does not, which usually means content, photos or rate plans on Google.
Commission without much return
You pay Google commission and its share of bookings is small next to your other channels.
A portfolio with uneven quality
Some listings are polished on Google and others were never finished, and nobody owns the standard.
Send me the Google listing or property links and your channel manager. I check how the property ranks and reads today before we speak.
A scorecard for Google: content, photos, rates and promotions, policies and reviews, with every fix ranked by impact.
I make the changes live on Zoom in your Google account or through your channel manager, and explain each one so you can maintain it.
Step 4
About 30 days later I look at impressions, conversion and booking share on Google and adjust what the numbers say to adjust.
I quote Google Hotel Ads optimization per property after a short chat. You get a fixed scope and price before any work starts.
| Option | What you get | Price |
|---|---|---|
| Single property | Google Hotel Ads optimization for one property | Quoted |
| Several properties | One scope and one price for a group on Google Hotel Ads | Quoted |
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
New River Gorge sells mostly through Airbnb, Vrbo and Booking.com. June to August: Summer rafting and family trips fill weekends, so I hold Friday and Saturday rates, set two night minimums and offer midweek value to families and groups. For Google Hotel Ads optimization in New River Gorge, i optimize Google alongside your other channels and check parity, so added reach never creates a conflict.
For Google Hotel Ads optimization, on Google, I line up promotions, rate plans and content with these windows so visibility peaks when demand does. Busiest in New River Gorge: May to October, spiking on Bridge Day in October, the autumn Gauley River release season and summer rafting weekends. September to mid-October: Gauley release weekends and Bridge Day on the third Saturday of October are the top dates, so I open them early with longer stays and the highest rates of the year. June to August: Summer rafting and family trips fill weekends, so I hold Friday and Saturday rates, set two night minimums and offer midweek value to families and groups.
Adventure travellers from Washington, Ohio and the Carolinas on 2 to 3 night stays around Fayetteville and Lansing. Demand is driven by Whitewater rafting on the New and Gauley rivers and Bridge Day and its BASE-jumping crowds. For Google Hotel Ads optimization, i write content and photo order on Google for the guests who actually search for New River Gorge.
For Google Hotel Ads optimization, i write location content, photos and amenity highlights on Google around the specific part of New River Gorge the property is in. Fayetteville: The gorge's main town with restaurants and outfitters; I price homes here for couples and small groups, with Bridge Day and Gauley weekends at the top. Lansing and Ansted and Summersville Lake get their own treatment.
Price Bridge Day weekend as the top band with 2-night minimums. Next: use weekend pricing for summer rafting season. For Google Hotel Ads optimization, the first changes on Google are content completeness and the cover photo, because those decide whether a New River Gorge traveler clicks.
For Google Hotel Ads optimization, i check this on Google first, because it decides whether the listing is allowed to rank at all. Which town the home competes in, since Fayetteville, Lansing, Oak Hill and Summersville attract different guests and should not be benchmarked against one another.
For Google Hotel Ads optimization in New River Gorge, this is how I would approach it. With my five-star hotel background, I help gorge lodges and adventure resorts set packages with rafting or climbing, group blocks for outfitters and events, length-of-stay controls over Bridge Day, and summer rate fences that protect weekends without losing midweek groups. We start in the chat, and I confirm the scope and the price before any work begins.
For Google Hotel Ads optimization, i price properties for a living, so content, rates and promotions are tuned together and not in isolation. I have optimized 100+ properties in and around New River Gorge and work remotely in Eastern Time (UTC-5). Locally, that shows up in decisions like this: add Gauley River release weekends in autumn as premiums.
Google Hotel Ads optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types. The scope of Google Hotel Ads optimization is the same in every market, but the plan is not: in New River Gorge I would start from September to mid-October: Gauley release weekends and Bridge Day on the third Saturday of October are the top dates, so I open them early with longer stays and the highest rates of the year. To start, open the chat or email me with your property type and size in New River Gorge.
Yes. Google Hotel Ads Expert in New River Gorge is delivered remotely and scheduled in Eastern Time (UTC-5), and 100+ properties in and around New River Gorge have been optimized, including in areas such as Fayetteville. I implement it live on Zoom in your Google extranet or through your channel manager, in your time zone. Start in the chat or by email and tell me what you run in New River Gorge.
Results depend on the property, the starting point and the season, so I do not promise a number. In New River Gorge the first gains from Google Hotel Ads optimization usually come from the change with the clearest local signal: use weekend pricing for summer rafting season. I review progress against your own occupancy, ADR and RevPAR, not a market average.
The other services I offer in New River Gorge, for hotels and for Airbnb and short-term rentals. Each has its own page for this market.
Back to the revenue management consultant page for New River Gorge, or read the general page for google hotel ads optimization.
If you also run properties outside New River Gorge, I work in these markets too, and each page is written for that market's own seasons, areas and rules.
Tell me what you run in New River Gorge and what you need. I reply in Eastern Time, confirm the scope and the price, and start only when you say so.
