Booking.com optimization for rentals is the work I do to make a property rank, convert and price correctly on Booking.com. I audit the listing, complete the content score, tune photos, rate plans, deals and policies, and make the changes with you on Zoom.
What I plan around in Perugia: Umbria Jazz festival; Eurochocolate; Assisi and the Basilica of Saint Francis; Festival dei Due Mondi in Spoleto. Guests I price for: festival-goers and pilgrims on 2 to 4 night stays in Perugia's historic centre and the hill towns of Assisi and Spoleto. Where I start: back-to-back summer and autumn festival premiums, Assisi's steady pilgrim base, and Umbria regional coding plus national CIN across the rural lets.
Perugia sells mostly through Airbnb, Booking.com and Vrbo. I configure your pricing on Airbnb, Booking.com and Vrbo so Umbria Jazz, Eurochocolate and Spoleto dates are loaded ahead, Assisi keeps a steady pilgrim floor, and countryside homes switch to weekly stays in July and August, with Umbria regional codes and the CIN matching on every channel.
The service in general is described on my booking.com listing optimization page; this page covers how I apply it in Perugia.