Regional and niche hotel OTA optimization is the work I do to make a property rank, convert and price correctly on regional and niche OTAs. I decide which regional OTAs are worth your time, then set up content, rates and mapping through your channel manager with parity checked.
What I plan around in Savannah: St. Patrick's Day festival; Historic District and SCAD events; Wedding travel; Tybee Island beach season. Guests I price for: Couples and small groups on 2 to 4 night stays in the Historic District, families on Tybee in summer. Where I start: St. Patrick's premiums with minimum stays, historic-district positioning under the city's STVR zones, and beach seasonality on Tybee.
Savannah sells mostly through Airbnb, Vrbo and Booking.com. Savannah hotels compete for weddings, leisure couples and festival crowds. My five-star hotel background helps with wedding block pricing, event-week length-of-stay controls and a comp set divided between River Street, the squares, the Midtown corridor and Tybee, so rates match how guests really choose between them.
The service in general is described on my other hotel ota optimization page; this page covers how I apply it in Savannah.