Booking.com optimization for rentals is the work I do to make a property rank, convert and price correctly on Booking.com. I audit the listing, complete the content score, tune photos, rate plans, deals and policies, and make the changes with you on Zoom.
What I plan around in Calabria: Tropea and the Costa degli Dei beaches; Capo Vaticano; Scilla and the Strait of Messina; Italian domestic summer travel. Guests I price for: Italian families on 7 to 14 night August stays and European couples in June and September. Where I start: A short sharp August peak, early-summer and September shoulders and CIN compliance.
Calabria sells mostly through Booking.com, Airbnb and Vrbo. I set the pricing tool so August carries its full premium, Ferragosto is fixed as an event, and June and September use shorter stays with lower floors. I also add last-minute rules for the shoulder months, when Italian domestic travellers often book close to arrival.
The service in general is described on my booking.com listing optimization page; this page covers how I apply it in Calabria.