Hotel revenue management consulting is an independent review followed by a plan. I look at 12 to 24 months of your own data, shop your comp set, and find where rates, restrictions or channels are costing you money. Unlike outsourcing, I do not make your daily decisions; your team does, with a better plan.
This is my view of Lanzarote. Lanzarote and Fuerteventura turn the usual European calendar upside down: winter is the main season, driven by northern Europeans escaping the cold, and summer belongs to Spanish families. Wind and water sports keep Corralejo and Sotavento busy in their own pattern. I price winter by length of stay and school holidays, and I treat the spring and autumn gaps as the real problem to solve.
For an owner on Lanzarote or Fuerteventura I review compliance with the Canary rules, how early the winter books, the long-stay discount ladder and the summer Spanish market. The written plan sets targets for the winter peak weeks, the monthly stays and the softer gaps in late spring and November.
The service in general is described on my hotel revenue management consulting page; this page covers how I apply it in Lanzarote.