An Airbnb pricing strategy is the set of rules that decide what each night is worth: base, minimum and maximum prices, seasons, events, minimum stays, gap nights, last-minute pricing, length-of-stay discounts and channel markups. The tool applies the rules; the strategy is what makes the tool worth having. Smart Pricing is not a strategy, because it optimizes for Airbnb's fill rate and knows nothing about your events or other channels.
What I plan around in Dijon: Cote d'Or Grand Cru vineyards; Hospices de Beaune wine auction; the Route des Grands Crus; Burgundy gastronomy. Guests I price for: wine and food travellers on 3 to 5 night stays in Dijon's old town and the vineyard towns of Beaune and the Cote d'Or. Where I start: the autumn harvest and Beaune auction as the year's high point, a gastronomy-led shoulder season, and French registration for rural wine-country lets.
I build your Burgundy pricing inside PriceLabs or Wheelhouse with you: picking and auction weeks loaded as events, weekend rules that suit wine travellers, and quieter-month floors, keeping Booking.com and Vrbo aligned with Airbnb on fees and minimum stays all year.
The service in general is described on my airbnb pricing strategy page; this page covers how I apply it in Dijon.