Google Hotel Ads optimization is the work I do to make a property rank, convert and price correctly on Google. I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive.
What I plan around in Mammoth Cave: Mammoth Cave National Park tours; Kentucky Lake and Lake Barkley boating; Land Between the Lakes recreation; The National Corvette Museum in Bowling Green. Guests I price for: Midwestern and Southern families on week-long lake stays and shorter cave-tour trips around Cave City, Kentucky Lake and Land Between the Lakes. Where I start: Summer lake and cave-season peaks, weekly minimums on lakefront homes, and off-season rate cards that carry the calendar through winter.
Mammoth Cave sells mostly through Airbnb, Vrbo and Booking.com. For motels, inns and lake resorts I apply what I learned in hotel revenue: room-type pricing tied to view and dock access, group rates for fishing tournaments and Corvette Museum events, and rate floors that hold through winter instead of collapsing.
The service in general is described on my google hotel ads optimization page; this page covers how I apply it in Mammoth Cave.