Alaa Elhadi
Medellín, Colombia

Outsourced Hotel Revenue Manager in Medellín

Your hotel's revenue manager, without the full-time hire.I take over the revenue manager role for Medellín hotels, resorts and serviced apartments: daily rates, restrictions, forecasting and distribution, with a monthly report you can check. Plans start from $650 a month by hotel size, month to month, remote in Colombia Time (UTC-5).

Outsourced Hotel Revenue Manager in Medellín at a glance

Alaa Elhadi, an independent revenue management consultant, provides outsourced hotel revenue management for hotels, resorts and serviced apartments in Medellín, Colombia, one to one, remotely and in Colombia Time (UTC-5). In Medellín, I price Early August as the peak and September to November as the quiet time, and I build the work around that calendar. Hotel revenue management plans are priced monthly by hotel size, with Core from $650 a month, Plus adding channel and segment optimization and Pro adding forecasting and a monthly strategy call. They run month to month and are never a percentage of revenue.

Start in the chat or by email. Last updated .

100+

Properties optimized in and around Medellín

1-on-1

Directly with Alaa, no account-manager layer

Colombia Time

Sessions scheduled in your local time

Overview

What is outsourced hotel revenue management in Medellín?

Outsourced hotel revenue management means I do the job of the revenue manager for you: I watch the comp set and pace every day, move rates and restrictions, manage the OTAs, forecast demand and report each month. You keep control of the hotel and see every decision.

What I plan around in Medellín: Feria de las Flores; Christmas lights (Alumbrados); Digital-nomad demand in El Poblado and Laureles; Conference travel. Guests I price for: US and European remote workers on 1 to 3 month stays, and short-stay leisure visitors. Where I start: Monthly discount ladders, event premiums in August and December, and unit positioning inside dense El Poblado supply.

With my five-star background I help Medellín boutique hotels and aparthotels separate leisure, corporate and event segments, build packages for the Feria and fashion week and set corporate rates for Plaza Mayor conferences that protect weekday occupancy in the rainy months.

The service in general is described on my outsourced revenue management page; this page covers how I apply it in Medellín.

Included

What I run for a hotel on a monthly plan in Medellín

Daily rates and restrictions

I monitor your comp set and booking pace every day and move rates, rate plans and restrictions as demand shifts, room type by room type.

  • BAR and rate-plan strategy by room type
  • Seasonal, event and day-of-week rules
  • Length-of-stay and minimum-stay restrictions
  • Closed-to-arrival and stop-sell logic

Distribution and OTAs

I manage the channel mix, parity and promotions together across Booking.com, Expedia, Agoda, Google and your own site, so cost of sale does not eat the gain.

  • OTA and metasearch optimization
  • Rate-parity checks and promotions
  • Segmentation across OTA, direct and corporate
  • Channel manager and PMS mapping

Forecasts and budgets

On the higher plans I forecast demand by month and segment, build the annual budget and keep a 12-month pricing calendar tied to the market's real dates.

  • 12-month demand forecast
  • Annual budget and re-forecast
  • Group, corporate and event rate strategy
  • Pace and displacement analysis

Reporting and strategy calls

You get a monthly performance summary, a full ADR, occupancy and RevPAR report on Plus and Pro, and on Pro a monthly strategy call and a quarterly review.

  • Monthly performance summary
  • ADR, occupancy and RevPAR reporting
  • Monthly strategy call (Pro)
  • Quarterly business review (Pro)
Consultant's view

Alaa's take on Medellín

“Medellín is one of Latin America's biggest nomad hubs, and El Poblado and Laureles are crowded with similar apartments. Monthly stays carry much of the year, while Feria de las Flores and the December Alumbrados bring short-stay peaks. Colombia requires registration in the RNT tourism register.”

Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.

Medellín at a glance

Busiest
Feria de las Flores in August, December holidays, and the January to February dry season.
Quietest
April to May and October.
Dates to price first
  • Feria de las Flores
  • Christmas lights (Alumbrados)
  • Digital-nomad demand in El Poblado and Laureles
  • Conference travel
How I price it

My Medellín calendar, and what I do in each period

  1. January to FebruaryHigh

    Dry weather and North American winter escapes keep El Poblado busy, so I hold weekends and use monthly terms for remote workers arriving for the season.

  2. March to MayShoulder

    Easter brings domestic visitors, then the April and May rains thin leisure travel. I price Holy Week higher and lean on monthly stays through the wet stretch.

  3. June to JulyShoulder

    Colombiamoda at Plaza Mayor brings buyers and the fashion crowd in July, so I add a premium that week and keep mid-year holiday weekends firm.

  4. Early AugustPeak

    Feria de las Flores and the Silleteros parade fill the city, so I price the festival as its own block with a three or four night minimum.

  5. September to NovemberLow

    October rains and fewer events make this the quietest stretch, so I set monthly ladders, protect the floor and highlight workspace and internet.

  6. DecemberHigh

    The Alumbrados along the river and family visits lift demand, so I raise December weekends and price Christmas and New Year as premium nights.

Outsourced Hotel Revenue Manager in Medellín, Colombia

Where I price differently in Medellín

Provenza and Manila
The busiest nightlife pocket of El Poblado; I price weekends high, disclose noise honestly and keep weekday rates aimed at short leisure stays.
Envigado
Calmer and more local just south of El Poblado; I price below Provenza and target remote workers and families on longer stays.
Laureles around La 70 and Primer Parque
Flat, walkable and local, so I price for monthly guests who want neighbourhood life rather than nightclubs.

What I check first in Medellín

  • How the unit is described against the dozens of near-identical apartments within a few blocks of Provenza, because in dense supply a better title and photos often matter more than a lower rate.
  • Whether the building allows short stays and what the administración charges for guest registration, since rules differ widely between towers in El Poblado.
  • How the listing handles safety and dating-app guest policies in house rules, because clear rules protect both the owner and the reviews in this market.
Pricing playbook

5 pricing moves, and 3 mistakes, in Medellín

  1. 1

    Build monthly rates for remote workers.

  2. 2

    Price Feria de las Flores and December as short-stay peaks.

  3. 3

    Price El Poblado and Laureles separately.

  4. 4

    Keep the RNT registration current.

  5. 5

    Highlight workspace and internet quality.

Mistakes I fix in Medellín

  • Nightly pricing only in a nomad market.
  • Unregistered listings.
  • Workspace features not priced.
Who it is for

When outsourced hotel revenue management makes sense in Medellín

No revenue manager

The role left or was never hired, and rooms are priced between other duties.

Results have plateaued

RevPAR has stopped moving while the comp set keeps learning.

More than one property

You want one consistent method across a small group without building a department.

An owner or asset manager

You want decisions made by a specialist and reported in numbers you can check.

How it works

From first message to results in Medellín

  1. 01

    Tell me about the hotel

    Room count, room types, channels and the systems you use. I confirm the plan level and the monthly price for your size.

  2. 02

    I build the strategy

    I study your market, comp set and current rates, set up the strategy and connect your PMS or channel manager and pricing tool.

  3. 03

    I price it every day

    I adjust rates, restrictions and promotions as demand moves, and manage your OTAs on Plus and Pro.

Step 4

We review each month

You get the report against budget and last year, and on Pro we meet monthly, so nothing I do is hidden.

Pricing

Hotel plans and prices

Priced monthly by your hotel's size, not per room. Core, Plus and Pro, month to month, never a percentage of revenue. Hotels of 200 or more rooms, luxury properties and groups are quoted individually.

OptionWhat you getPrice
Core, up to 20 roomsManaged pricing, run for you every dayFrom $650/mo
PlusPricing plus OTA, channel and segment optimizationBy hotel size
ProFull revenue management with forecasting and a monthly strategy callBy hotel size
What partners say

Trusted by hosts and managers worldwide

Real feedback from PriceLabs pricing strategy sessions with Alaa.

★★★★★

Savvy adjustments to my dynamic pricing

Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!

Airbnb host

★★★★★

Great PriceLabs advice for every property

Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.

Property manager

★★★★★

Helped me optimize my PriceLabs

Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!

Airbnb host

FAQ

11 questions about outsourced hotel revenue management in Medellín

When is Medellín busiest, and how do you price outsourced hotel revenue management around it?

Busiest in Medellín: Feria de las Flores in August, December holidays, and the January to February dry season. January to February: Dry weather and North American winter escapes keep El Poblado busy, so I hold weekends and use monthly terms for remote workers arriving for the season. Early August: Feria de las Flores and the Silleteros parade fill the city, so I price the festival as its own block with a three or four night minimum. For outsourced hotel revenue management, i raise floors and tighten minimum stays ahead of these windows and review pace every week, so the strongest dates never sell early at a shoulder rate.

What do you check first on a Medellín property when it comes to outsourced hotel revenue management?

For outsourced hotel revenue management, that is the first thing I check before taking on the pricing, because everything else sits on top of it. Whether the building allows short stays and what the administración charges for guest registration, since rules differ widely between towers in El Poblado.

What is the first pricing move you would make in Medellín?

Price El Poblado and Laureles separately. Next: highlight workspace and internet quality. For outsourced hotel revenue management, i start with base rates, the seasonal calendar and restrictions, because that is where a Medellín property usually leaks the most.

What do you do in Medellín's quiet months?

For outsourced hotel revenue management, in the quiet months my job is to protect the floor, close gaps with length-of-stay and last-minute rules, and keep the property visible on every channel. Quietest in Medellín: April to May and October. March to May: Easter brings domestic visitors, then the April and May rains thin leisure travel. I price Holy Week higher and lean on monthly stays through the wet stretch. June to July: Colombiamoda at Plaza Mayor brings buyers and the fashion crowd in July, so I add a premium that week and keep mid-year holiday weekends firm.

What mistakes do you see most often in Medellín?

Unregistered listings and workspace features not priced. I look for these first when I review outsourced hotel revenue management in Medellín, and fixing them is usually the quickest gain.

Which booking channels matter most in Medellín?

For outsourced hotel revenue management in Medellín, i manage channel mix, parity and promotions together, so the cheapest route to a booking is not the most expensive one for you. Medellín sells mostly through Airbnb and Booking.com. January to February: Dry weather and North American winter escapes keep El Poblado busy, so I hold weekends and use monthly terms for remote workers arriving for the season.

Which parts of Medellín do you treat differently for outsourced hotel revenue management?

Provenza and Manila: The busiest nightlife pocket of El Poblado; I price weekends high, disclose noise honestly and keep weekday rates aimed at short leisure stays. Envigado and Laureles around La 70 and Primer Parque get their own treatment. For outsourced hotel revenue management, i set rates, comp sets and restrictions per area and per room or listing type, not as one citywide number.

Which dates and events in Medellín do you price first?

Conference travel, Feria de las Flores and Christmas lights (Alumbrados) are the dates I price first for outsourced hotel revenue management in Medellín. Early August: Feria de las Flores and the Silleteros parade fill the city, so I price the festival as its own block with a three or four night minimum.

Why hire a consultant for outsourced hotel revenue management in Medellín instead of an agency or an in-house hire?

For outsourced hotel revenue management, you get one experienced person who knows your numbers, with a small team and a tool stack behind me, and no account-manager layer in between. I have optimized 100+ properties in and around Medellín and work remotely in Colombia Time (UTC-5). Locally, that shows up in decisions like this: price Feria de las Flores and December as short-stay peaks.

How much does outsourced hotel revenue management in Medellín cost, and how do I start?

Hotel revenue management plans are priced monthly by hotel size, with Core from $650 a month, Plus adding channel and segment optimization and Pro adding forecasting and a monthly strategy call. They run month to month and are never a percentage of revenue. The scope of outsourced hotel revenue management is the same in every market, but the plan is not: in Medellín I would start from early August: Feria de las Flores and the Silleteros parade fill the city, so I price the festival as its own block with a three or four night minimum. To start, open the chat or email me with your property type and size in Medellín.

Can you work with a Medellín property remotely, in my time zone?

Yes. Outsourced Hotel Revenue Manager in Medellín is delivered remotely and scheduled in Colombia Time (UTC-5), and 100+ properties in and around Medellín have been optimized, including in areas such as Envigado. I work in your time zone, report monthly, and the engagement runs month to month with no long-term lock-in. Start in the chat or by email and tell me what you run in Medellín.

More in this market

Everything else I do in Medellín

The other services I offer in Medellín, for hotels and for Airbnb and short-term rentals. Each has its own page for this market.

Back to the revenue management consultant page for Medellín, or read the general page for outsourced revenue management.

Nearby markets

Outsourced Hotel Revenue Manager in other Latin America & Caribbean markets

Talk to Alaa

Ready for outsourced hotel revenue management in Medellín?

Tell me what you run in Medellín and what you need. I reply in Colombia Time, confirm the scope and the price, and start only when you say so.