Win direct bookings from Google, before guests reach an OTA.I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive. I work with hotels, resorts and serviced apartments in Murcia, one to one, remotely and in Central European Time (UTC+1), and I have optimized 100+ properties in and around the market.
Alaa Elhadi, an independent revenue management consultant, provides Google Hotel Ads optimization for hotels, resorts and serviced apartments in Murcia, Spain, one to one, remotely and in Central European Time (UTC+1). In Murcia, I price July to August as the peak and November to December as the quiet time, and I build the work around that calendar. Google Hotel Ads optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types.
Start in the chat or by email. Last updated .
100+
Properties optimized in and around Murcia
1-on-1
Directly with Alaa, no account-manager layer
Central European Time
Sessions scheduled in your local time
Google Hotel Ads optimization is the work I do to make a property rank, convert and price correctly on Google. I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive.
What I plan around in Murcia: Mar Menor and La Manga beaches; Golf resorts and winter residents; Cartagena's Roman theatre and naval history; Murcia Holy Week and Spring Festival. Guests I price for: Spanish families on summer weeks and northern European golfers and retirees on monthly winter stays. Where I start: Summer weekly rates, monthly winter pricing and regional tourist rental registration.
Murcia sells mostly through Booking.com, Airbnb and Vrbo. For hotels in the region I work on summer family demand on the coast, golf packages and long-stay winter business at the resorts, cruise and festival days in Cartagena and Holy Week in Murcia city, drawing on my years running revenue in five-star chain hotels.
The service in general is described on my google hotel ads optimization page; this page covers how I apply it in Murcia.
Your profile is often the first thing a traveler sees. I complete it, correct the details and keep rates and availability accurate.
Free booking links cost nothing to appear in. I set them up, then judge whether paid Hotel Ads are worth it for your hotel.
A click only helps if the booking path converts. I review your site and engine against the OTAs and fix what loses the guest.
Reviews on these sites travel with the property. I set up a routine to collect and answer them consistently.
Many Spanish families and golfers search Google for a hotel on La Manga, near the Mar Menor or close to a golf resort. I connect free booking links, check that the direct price matches the OTAs and keep the Business Profile updated with photos of the beach, pool and course views.
The first task is a price accuracy check across summer and the winter golf months, followed by a direct perk such as a green fee discount.
Holy Week and the Spring Festival lift Murcia city, then the coast warms up, so I price those events and open short stays on the Mar Menor.
Spanish families fill La Manga and the Mar Menor, so I use weekly stays and price August highest, keeping La Mar de Músicas nights in mind for Cartagena.
A long strip between two seas with family beaches, so I price summer weeks high and keep winter stays for long-term guests.
My full Murcia calendar, areas, pricing moves and the mistakes I fix are on the revenue management consultant page for Murcia.
Google shows your hotel, your rates and your OTAs side by side, and the direct link only wins if it is accurate and competitive. A modest amount of careful setup here is the cheapest way I know to move bookings off commission-heavy channels.
A new Google listing
You have just connected Google and want it to rank and convert from the first weeks, not after months of guessing.
Views but few bookings
Visibility looks fine and conversion does not, which usually means content, photos or rate plans on Google.
Commission without much return
You pay Google commission and its share of bookings is small next to your other channels.
A portfolio with uneven quality
Some listings are polished on Google and others were never finished, and nobody owns the standard.
Send me the Google listing or property links and your channel manager. I check how the property ranks and reads today before we speak.
A scorecard for Google: content, photos, rates and promotions, policies and reviews, with every fix ranked by impact.
I make the changes live on Zoom in your Google account or through your channel manager, and explain each one so you can maintain it.
Step 4
About 30 days later I look at impressions, conversion and booking share on Google and adjust what the numbers say to adjust.
I quote Google Hotel Ads optimization per property after a short chat. You get a fixed scope and price before any work starts.
| Option | What you get | Price |
|---|---|---|
| Single property | Google Hotel Ads optimization for one property | Quoted |
| Several properties | One scope and one price for a group on Google Hotel Ads | Quoted |
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
Murcia sells mostly through Booking.com, Airbnb and Vrbo. July to August: Spanish families fill La Manga and the Mar Menor, so I use weekly stays and price August highest, keeping La Mar de Músicas nights in mind for Cartagena. For Google Hotel Ads optimization in Murcia, i optimize Google alongside your other channels and check parity, so added reach never creates a conflict.
For Google Hotel Ads optimization, on Google, I line up promotions, rate plans and content with these windows so visibility peaks when demand does. Busiest in Murcia: July and August, plus Easter and winter months for northern European long stays. July to August: Spanish families fill La Manga and the Mar Menor, so I use weekly stays and price August highest, keeping La Mar de Músicas nights in mind for Cartagena. January to March: Golfers and northern European retirees fill the resorts, so I hold monthly rates firm and price Holy Week bookings separately once Easter dates are known.
Spanish families on summer weeks and northern European golfers and retirees on monthly winter stays. Demand is driven by Mar Menor and La Manga beaches and Golf resorts and winter residents. For Google Hotel Ads optimization, i write content and photo order on Google for the guests who actually search for Murcia.
For Google Hotel Ads optimization, i write location content, photos and amenity highlights on Google around the specific part of Murcia the property is in. La Manga del Mar Menor: A long strip between two seas with family beaches, so I price summer weeks high and keep winter stays for long-term guests. Mar Menor towns (Los Alcázares, San Pedro del Pinatar) and Cartagena and Murcia city get their own treatment.
Use weekly summer rates for beach homes on La Manga and the Mar Menor. Next: price Holy Week and the Spring Festival in Murcia city as premiums. For Google Hotel Ads optimization, the first changes on Google are content completeness and the cover photo, because those decide whether a Murcia traveler clicks.
For Google Hotel Ads optimization, i check this on Google first, because it decides whether the listing is allowed to rank at all. How winter monthly stays are priced and whether utilities are included, which often causes disputes with long-stay guests if left unclear.
For Google Hotel Ads optimization in Murcia, this is how I would approach it. For hotels in the region I work on summer family demand on the coast, golf packages and long-stay winter business at the resorts, cruise and festival days in Cartagena and Holy Week in Murcia city, drawing on my years running revenue in five-star chain hotels. We start in the chat, and I confirm the scope and the price before any work begins.
For Google Hotel Ads optimization, i price properties for a living, so content, rates and promotions are tuned together and not in isolation. I have optimized 100+ properties in and around Murcia and work remotely in Central European Time (UTC+1). Locally, that shows up in decisions like this: offer monthly winter rates on golf resort homes.
Google Hotel Ads optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types. The scope of Google Hotel Ads optimization is the same in every market, but the plan is not: in Murcia I would start from July to August: Spanish families fill La Manga and the Mar Menor, so I use weekly stays and price August highest, keeping La Mar de Músicas nights in mind for Cartagena. To start, open the chat or email me with your property type and size in Murcia.
Yes. Google Hotel Ads Expert in Murcia is delivered remotely and scheduled in Central European Time (UTC+1), and 100+ properties in and around Murcia have been optimized, including in areas such as La Manga del Mar Menor. I implement it live on Zoom in your Google extranet or through your channel manager, in your time zone. Start in the chat or by email and tell me what you run in Murcia.
Results depend on the property, the starting point and the season, so I do not promise a number. In Murcia the first gains from Google Hotel Ads optimization usually come from the change with the clearest local signal: price Holy Week and the Spring Festival in Murcia city as premiums. I review progress against your own occupancy, ADR and RevPAR, not a market average.
The other services I offer in Murcia, for hotels and for Airbnb and short-term rentals. Each has its own page for this market.
Back to the revenue management consultant page for Murcia, or read the general page for google hotel ads optimization.
If you also run properties outside Murcia, I work in these markets too, and each page is written for that market's own seasons, areas and rules.
Tell me what you run in Murcia and what you need. I reply in Central European Time, confirm the scope and the price, and start only when you say so.
