An Airbnb pricing strategy is the set of rules that decide what each night is worth: base, minimum and maximum prices, seasons, events, minimum stays, gap nights, last-minute pricing, length-of-stay discounts and channel markups. The tool applies the rules; the strategy is what makes the tool worth having. Smart Pricing is not a strategy, because it optimizes for Airbnb's fill rate and knows nothing about your events or other channels.
What I plan around in Zell am See: year-round skiing on the Kitzsteinhorn glacier above Kaprun; the Schmittenhoehe slopes and the lakeside town of Zell am See; the Grossglockner High Alpine Road in summer; Ironman 70.3 Zell am See-Kaprun and lakeside watersports. Guests I price for: German, Dutch and British ski parties in winter and lake-holiday families in summer, on week-long stays around Zell am See and Kaprun. Where I start: Running matched winter-ski and summer-lake peaks with seven-night minimums, floor-pricing the two shoulders, and folding the Salzburg tourist tax and registration into the rate.
For Zell am See and Kaprun hosts I set up PriceLabs or Wheelhouse with holiday-aware ski weeks, a full summer season with weekly stays, an Ironman uplift, and shorter shoulder minimums, keeping Airbnb, Booking.com, Vrbo and Expedia aligned so no channel undercuts another in either peak.
The service in general is described on my airbnb pricing strategy page; this page covers how I apply it in Zell am See.