Win direct bookings from Google, before guests reach an OTA.I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive. I work with hotels, resorts and serviced apartments in Lincoln, one to one, remotely and in Central Time (UTC-6), and I have optimized 100+ properties in and around the market.
Alaa Elhadi, an independent revenue management consultant, provides Google Hotel Ads optimization for hotels, resorts and serviced apartments in Lincoln, United States, one to one, remotely and in Central Time (UTC-6). In Lincoln, I price September to November as the peak and January to April and June to August as the quiet time, and I build the work around that calendar. Google Hotel Ads optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types.
Start in the chat or by email. Last updated .
100+
Properties optimized in and around Lincoln
1-on-1
Directly with Alaa, no account-manager layer
Central Time
Sessions scheduled in your local time
Google Hotel Ads optimization is the work I do to make a property rank, convert and price correctly on Google. I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive.
What I plan around in Lincoln: Nebraska Cornhuskers football at Memorial Stadium; University of Nebraska graduation and campus events; State government and legislative sessions; Volleyball and youth sports tournaments. Guests I price for: Husker fans and alumni on 1 to 3 night game weekends, visiting parents, and state government travel. Where I start: Home-game weekend premiums with 2-night minimums, graduation pricing, and steady weekday floors.
Lincoln sells mostly through Airbnb, Vrbo and Booking.com. Lincoln hotels sell game weekends years ahead to fans and teams, while weekdays depend on the university, state government and business travel. From my five-star hotel revenue background I help set multi-night requirements on football Saturdays, plan team and band block releases and price weekday corporate rates that keep summer from sliding.
The service in general is described on my google hotel ads optimization page; this page covers how I apply it in Lincoln.
Your profile is often the first thing a traveler sees. I complete it, correct the details and keep rates and availability accurate.
Free booking links cost nothing to appear in. I set them up, then judge whether paid Hotel Ads are worth it for your hotel.
A click only helps if the booking path converts. I review your site and engine against the OTAs and fix what loses the guest.
Reviews on these sites travel with the property. I set up a routine to collect and answer them consistently.
For Lincoln hotels, Google is where Husker fans and visiting parents compare prices, often months before a game and again in the final week. I review the Business Profile, photos, parking information and distance to Memorial Stadium and the Haymarket, then check that free booking links show the direct rate. A strong direct position on game weekends saves commission on the most valuable nights.
I start by testing price accuracy on a home-game Saturday, because a mismatch on Google that weekend pushes fans to the OTAs.
Commencement weekend and the Lincoln Marathon fill the city in quick succession; I price both with two-night minimums and keep the weeks between them close to normal.
With students away, I target summer camps, youth tournaments and families visiting relatives, and I relax minimum stays from mid-June until move-in weekend at the end of August.
Walkable to Memorial Stadium and Pinnacle Bank Arena; I price these at the top on game weekends and use concerts and basketball to support winter.
My full Lincoln calendar, areas, pricing moves and the mistakes I fix are on the revenue management consultant page for Lincoln.
Google shows your hotel, your rates and your OTAs side by side, and the direct link only wins if it is accurate and competitive. A modest amount of careful setup here is the cheapest way I know to move bookings off commission-heavy channels.
A new Google listing
You have just connected Google and want it to rank and convert from the first weeks, not after months of guessing.
Views but few bookings
Visibility looks fine and conversion does not, which usually means content, photos or rate plans on Google.
Commission without much return
You pay Google commission and its share of bookings is small next to your other channels.
A portfolio with uneven quality
Some listings are polished on Google and others were never finished, and nobody owns the standard.
Send me the Google listing or property links and your channel manager. I check how the property ranks and reads today before we speak.
A scorecard for Google: content, photos, rates and promotions, policies and reviews, with every fix ranked by impact.
I make the changes live on Zoom in your Google account or through your channel manager, and explain each one so you can maintain it.
Step 4
About 30 days later I look at impressions, conversion and booking share on Google and adjust what the numbers say to adjust.
I quote Google Hotel Ads optimization per property after a short chat. You get a fixed scope and price before any work starts.
| Option | What you get | Price |
|---|---|---|
| Single property | Google Hotel Ads optimization for one property | Quoted |
| Several properties | One scope and one price for a group on Google Hotel Ads | Quoted |
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
Lincoln sells mostly through Airbnb, Vrbo and Booking.com. June to August: With students away, I target summer camps, youth tournaments and families visiting relatives, and I relax minimum stays from mid-June until move-in weekend at the end of August. For Google Hotel Ads optimization in Lincoln, i optimize Google alongside your other channels and check parity, so added reach never creates a conflict.
For Google Hotel Ads optimization, on Google, I line up promotions, rate plans and content with these windows so visibility peaks when demand does. Busiest in Lincoln: September to November Nebraska Cornhuskers home football weekends, plus May graduation. September to November: Each home football Saturday gets its own tier, set when the schedule comes out; volleyball weekends at the Devaney Center and parents' weekend sit just below the game weekends. May: Commencement weekend and the Lincoln Marathon fill the city in quick succession; I price both with two-night minimums and keep the weeks between them close to normal.
Husker fans and alumni on 1 to 3 night game weekends, visiting parents, and state government travel. Demand is driven by Nebraska Cornhuskers football at Memorial Stadium and University of Nebraska graduation and campus events. For Google Hotel Ads optimization, i write content and photo order on Google for the guests who actually search for Lincoln.
For Google Hotel Ads optimization, i write location content, photos and amenity highlights on Google around the specific part of Lincoln the property is in. Haymarket and Downtown: Walkable to Memorial Stadium and Pinnacle Bank Arena; I price these at the top on game weekends and use concerts and basketball to support winter. Near South and Country Club and South and East Lincoln get their own treatment.
Load the football schedule when it is released and tier each home game by opponent and kickoff timing. Next: price May commencement weekend as a premium for homes near City Campus and the Haymarket. For Google Hotel Ads optimization, the first changes on Google are content completeness and the cover photo, because those decide whether a Lincoln traveler clicks.
For Google Hotel Ads optimization, i check this on Google first, because it decides whether the listing is allowed to rank at all. Whether house rules, occupancy and noise expectations are clear for game weekends, so the property stays on good terms with neighbours and avoids problems with the city.
For Google Hotel Ads optimization in Lincoln, this is how I would approach it. Lincoln hotels sell game weekends years ahead to fans and teams, while weekdays depend on the university, state government and business travel. From my five-star hotel revenue background I help set multi-night requirements on football Saturdays, plan team and band block releases and price weekday corporate rates that keep summer from sliding. We start in the chat, and I confirm the scope and the price before any work begins.
For Google Hotel Ads optimization, i price properties for a living, so content, rates and promotions are tuned together and not in isolation. I have optimized 100+ properties in and around Lincoln and work remotely in Central Time (UTC-6). Locally, that shows up in decisions like this: use 2-night minimums on game weekends and keep Friday and Saturday together.
Google Hotel Ads optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types. The scope of Google Hotel Ads optimization is the same in every market, but the plan is not: in Lincoln I would start from September to November: Each home football Saturday gets its own tier, set when the schedule comes out; volleyball weekends at the Devaney Center and parents' weekend sit just below the game weekends. To start, open the chat or email me with your property type and size in Lincoln.
Yes. Google Hotel Ads Expert in Lincoln is delivered remotely and scheduled in Central Time (UTC-6), and 100+ properties in and around Lincoln have been optimized, including in areas such as Haymarket and Downtown. I implement it live on Zoom in your Google extranet or through your channel manager, in your time zone. Start in the chat or by email and tell me what you run in Lincoln.
Results depend on the property, the starting point and the season, so I do not promise a number. In Lincoln the first gains from Google Hotel Ads optimization usually come from the change with the clearest local signal: price May commencement weekend as a premium for homes near City Campus and the Haymarket. I review progress against your own occupancy, ADR and RevPAR, not a market average.
The other services I offer in Lincoln, for hotels and for Airbnb and short-term rentals. Each has its own page for this market.
Back to the revenue management consultant page for Lincoln, or read the general page for google hotel ads optimization.
If you also run properties outside Lincoln, I work in these markets too, and each page is written for that market's own seasons, areas and rules.
Tell me what you run in Lincoln and what you need. I reply in Central Time, confirm the scope and the price, and start only when you say so.
