Google Hotel Ads optimization is the work I do to make a property rank, convert and price correctly on Google. I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive.
What I plan around in Antalya: Russian, German and UK package travel; Kaleiçi old town and Lara beach; Golf in Belek; Kaş, Kalkan and Alanya villa demand. Guests I price for: European families on 7 to 14 night stays, golf groups in spring and autumn. Where I start: Weekly villa pricing aligned to charter flights, golf-shoulder strategies, and licensed short-term rental compliance.
Antalya sells mostly through Airbnb, Booking.com and Expedia. My hotel career covered resort markets like this, where tour operators and direct guests compete for the same rooms. I review allotment contracts, release dates, early-booking offers and the share of direct business, so peak weeks are not sold too cheaply too early.
The service in general is described on my google hotel ads optimization page; this page covers how I apply it in Antalya.