An Airbnb pricing strategy is the set of rules that decide what each night is worth: base, minimum and maximum prices, seasons, events, minimum stays, gap nights, last-minute pricing, length-of-stay discounts and channel markups. The tool applies the rules; the strategy is what makes the tool worth having. Smart Pricing is not a strategy, because it optimizes for Airbnb's fill rate and knows nothing about your events or other channels.
What I plan around in Indiana Dunes: Indiana Dunes National Park beaches; Chicago weekend escapes via the South Shore Line; Michigan City lighthouse and outlets; Blue Chip Casino and lakeshore dining. Guests I price for: Chicago families and couples on 2 to 3 night summer weekends. Where I start: Summer weekend premiums with 2-night minimums, holiday-week pricing, and winter floors.
I run Indiana Dunes and Michigan City pricing on Airbnb, Vrbo and Booking.com in PriceLabs or Wheelhouse, with weekend minimums tuned for Chicago guests, holiday overrides for the Fourth and Labor Day, autumn football lifts in Michigan City, and winter floors that cover your cleaning and heating costs.
The service in general is described on my airbnb pricing strategy page; this page covers how I apply it in Indiana Dunes.