Win direct bookings from Google, before guests reach an OTA.I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive. I work with hotels, resorts and serviced apartments in Oaxaca, one to one, remotely and in Central Standard Time (UTC-6), and I have optimized 100+ properties in and around the market.
Alaa Elhadi, an independent revenue management consultant, provides Google Hotel Ads optimization for hotels, resorts and serviced apartments in Oaxaca, Mexico, one to one, remotely and in Central Standard Time (UTC-6). In Oaxaca, I price July (Guelaguetza) and Mid-October to early November as the peak and August to September as the quiet time, and I build the work around that calendar. Google Hotel Ads optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types.
Start in the chat or by email. Last updated .
100+
Properties optimized in and around Oaxaca
1-on-1
Directly with Alaa, no account-manager layer
Central Standard Time
Sessions scheduled in your local time
Google Hotel Ads optimization is the work I do to make a property rank, convert and price correctly on Google. I set up your Google Business Profile, free booking links and Hotel Ads, and make sure your direct booking path is competitive.
What I plan around in Oaxaca: Día de Muertos; Guelaguetza festival; Food and mezcal tourism; Puerto Escondido surf season. Guests I price for: US and European travellers on 4 to 6 night stays. Where I start: Festival premiums with minimum stays and shoulder floors.
Oaxaca sells mostly through Airbnb and Booking.com. My first decade was in five-star hotel revenue, so for Oaxaca boutique hotels I help manage the festival peaks, decide when to release rooms to OTAs and when to hold them for direct guests, and price room types by courtyard, view and location.
The service in general is described on my google hotel ads optimization page; this page covers how I apply it in Oaxaca.
Your profile is often the first thing a traveler sees. I complete it, correct the details and keep rates and availability accurate.
Free booking links cost nothing to appear in. I set them up, then judge whether paid Hotel Ads are worth it for your hotel.
A click only helps if the booking path converts. I review your site and engine against the OTAs and fix what loses the guest.
Reviews on these sites travel with the property. I set up a routine to collect and answer them consistently.
“Oaxaca has two festivals that decide much of the year: Día de Muertos and the Guelaguetza. Food and mezcal tourism keep visitors coming between them. Supply is limited in the historic centre. Visitors come for culture and food rather than beaches, so walkability to the centre and markets is the main location factor.”
Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.
Dry, sunny months bring food lovers and Semana Santa visitors, so I keep rates firm and price Easter as its own week with a three night minimum.
Heat and early rains slow travel, so I offer weekly and monthly terms to language students and remote workers rather than cutting the nightly rate deeply.
The two festival Mondays on the Cerro del Fortín anchor the month; I build a premium block around them with minimum stays and keep the rest of July close to normal.
Rainy season and the post-festival lull mean a firm floor and longer stays, with weekend offers for domestic visitors driving in from Puebla and Mexico City.
I open Día de Muertos rates well ahead with four night minimums, because photographers and culture travellers often book these dates many months in advance.
Christmas visitors and the Noche de Rábanos on December 23 lift the second half of the month, so I raise those dates and keep early December closer to shoulder pricing.
Google shows your hotel, your rates and your OTAs side by side, and the direct link only wins if it is accurate and competitive. A modest amount of careful setup here is the cheapest way I know to move bookings off commission-heavy channels.
Price Día de Muertos as the top band with minimum stays.
Price the Guelaguetza in July.
Price historic centre homes higher.
Add Christmas as a premium.
Lower May to June and September floors.
A new Google listing
You have just connected Google and want it to rank and convert from the first weeks, not after months of guessing.
Views but few bookings
Visibility looks fine and conversion does not, which usually means content, photos or rate plans on Google.
Commission without much return
You pay Google commission and its share of bookings is small next to your other channels.
A portfolio with uneven quality
Some listings are polished on Google and others were never finished, and nobody owns the standard.
Send me the Google listing or property links and your channel manager. I check how the property ranks and reads today before we speak.
A scorecard for Google: content, photos, rates and promotions, policies and reviews, with every fix ranked by impact.
I make the changes live on Zoom in your Google account or through your channel manager, and explain each one so you can maintain it.
Step 4
About 30 days later I look at impressions, conversion and booking share on Google and adjust what the numbers say to adjust.
I quote Google Hotel Ads optimization per property after a short chat. You get a fixed scope and price before any work starts.
| Option | What you get | Price |
|---|---|---|
| Single property | Google Hotel Ads optimization for one property | Quoted |
| Several properties | One scope and one price for a group on Google Hotel Ads | Quoted |
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
Oaxaca sells mostly through Airbnb and Booking.com. May to June: Heat and early rains slow travel, so I offer weekly and monthly terms to language students and remote workers rather than cutting the nightly rate deeply. For Google Hotel Ads optimization in Oaxaca, i optimize Google alongside your other channels and check parity, so added reach never creates a conflict.
For Google Hotel Ads optimization, on Google, I line up promotions, rate plans and content with these windows so visibility peaks when demand does. Busiest in Oaxaca: Día de Muertos in late October to early November, Guelaguetza in July, and Christmas. December: Christmas visitors and the Noche de Rábanos on December 23 lift the second half of the month, so I raise those dates and keep early December closer to shoulder pricing. January to April: Dry, sunny months bring food lovers and Semana Santa visitors, so I keep rates firm and price Easter as its own week with a three night minimum.
US and European travellers on 4 to 6 night stays. Demand is driven by Día de Muertos and Guelaguetza festival. For Google Hotel Ads optimization, i write content and photo order on Google for the guests who actually search for Oaxaca.
For Google Hotel Ads optimization, i write location content, photos and amenity highlights on Google around the specific part of Oaxaca the property is in. Centro Histórico: Colonial homes near Santo Domingo and the markets; I price these as the top tier and protect festival weeks with longer minimum stays. Jalatlaco and Reforma and San Felipe get their own treatment.
Price Día de Muertos as the top band with minimum stays. Next: price historic centre homes higher. For Google Hotel Ads optimization, the first changes on Google are content completeness and the cover photo, because those decide whether a Oaxaca traveler clicks.
For Google Hotel Ads optimization, i check this on Google first, because it decides whether the listing is allowed to rank at all. Whether minimum stays over Día de Muertos and Guelaguetza are already set in the tool, because hosts often lose these dates to two night bookings made early in the year.
For Google Hotel Ads optimization in Oaxaca, this is how I would approach it. My first decade was in five-star hotel revenue, so for Oaxaca boutique hotels I help manage the festival peaks, decide when to release rooms to OTAs and when to hold them for direct guests, and price room types by courtyard, view and location. We start in the chat, and I confirm the scope and the price before any work begins.
For Google Hotel Ads optimization, i price properties for a living, so content, rates and promotions are tuned together and not in isolation. I have optimized 100+ properties in and around Oaxaca and work remotely in Central Standard Time (UTC-6). Locally, that shows up in decisions like this: price the Guelaguetza in July.
Google Hotel Ads optimization is quoted per property after a short chat, because the scope depends on the number of properties and room types. The scope of Google Hotel Ads optimization is the same in every market, but the plan is not: in Oaxaca I would start from December: Christmas visitors and the Noche de Rábanos on December 23 lift the second half of the month, so I raise those dates and keep early December closer to shoulder pricing. To start, open the chat or email me with your property type and size in Oaxaca.
Yes. Google Hotel Ads Expert in Oaxaca is delivered remotely and scheduled in Central Standard Time (UTC-6), and 100+ properties in and around Oaxaca have been optimized, including in areas such as Centro Histórico. I implement it live on Zoom in your Google extranet or through your channel manager, in your time zone. Start in the chat or by email and tell me what you run in Oaxaca.
Results depend on the property, the starting point and the season, so I do not promise a number. In Oaxaca the first gains from Google Hotel Ads optimization usually come from the change with the clearest local signal: price historic centre homes higher. I review progress against your own occupancy, ADR and RevPAR, not a market average.
The other services I offer in Oaxaca, for hotels and for Airbnb and short-term rentals. Each has its own page for this market.
Back to the revenue management consultant page for Oaxaca, or read the general page for google hotel ads optimization.
If you also run properties outside Oaxaca, I work in these markets too, and each page is written for that market's own seasons, areas and rules.
Tell me what you run in Oaxaca and what you need. I reply in Central Standard Time, confirm the scope and the price, and start only when you say so.
