Your hotel's revenue manager, without the full-time hire.I take over the revenue manager role for Aruba hotels, resorts and serviced apartments: daily rates, restrictions, forecasting and distribution, with a monthly report you can check. Plans start from $650 a month by hotel size, month to month, remote in Atlantic Standard Time (UTC-4).
Alaa Elhadi, an independent revenue management consultant, provides outsourced hotel revenue management for hotels, resorts and serviced apartments in Aruba, Aruba, one to one, remotely and in Atlantic Standard Time (UTC-4). In Aruba, I price December to mid-January as the peak and September to November as the quiet time, and I build the work around that calendar. Hotel revenue management plans are priced monthly by hotel size, with Core from $650 a month, Plus adding channel and segment optimization and Pro adding forecasting and a monthly strategy call. They run month to month and are never a percentage of revenue.
Start in the chat or by email. Last updated .
100+
Properties optimized in and around Aruba
1-on-1
Directly with Alaa, no account-manager layer
Atlantic Standard Time
Sessions scheduled in your local time
Outsourced hotel revenue management means I do the job of the revenue manager for you: I watch the comp set and pace every day, move rates and restrictions, manage the OTAs, forecast demand and report each month. You keep control of the hotel and see every decision.
What I plan around in Aruba: US and Dutch winter travel; Carnival; Outside the hurricane belt, so a long season; Diving and windsurfing. Guests I price for: US and Dutch families on 5 to 7 night stays. Where I start: Winter premiums, Carnival weeks, and a comparatively shallow low-season discount.
For small resorts and boutique hotels on both islands I apply what I learned in five-star chains: segmenting American, Dutch and South American guests, fencing package rates from room-only and pricing Carnival and Dutch summer holidays as distinct demand periods.
The service in general is described on my outsourced revenue management page; this page covers how I apply it in Aruba.
I monitor your comp set and booking pace every day and move rates, rate plans and restrictions as demand shifts, room type by room type.
I manage the channel mix, parity and promotions together across Booking.com, Expedia, Agoda, Google and your own site, so cost of sale does not eat the gain.
On the higher plans I forecast demand by month and segment, build the annual budget and keep a 12-month pricing calendar tied to the market's real dates.
You get a monthly performance summary, a full ADR, occupancy and RevPAR report on Plus and Pro, and on Pro a monthly strategy call and a quarterly review.
“Aruba and Curaçao sit outside the main hurricane belt, which gives them a long season and a shallow low season. US and Dutch families stay about a week, and Carnival adds February demand. Because weather is reliable, many guests plan trips late in the year, so the booking window can be shorter than on other Caribbean islands.”
Alaa Elhadi, revenue management consultant. Cornell certified, 18 years in hotel and short-term rental revenue.
Holiday weeks sell first to returning American families, so I open them early at full rate and set a seven night minimum that spans Christmas and New Year.
Carnival parades in both islands and US school breaks keep this strong. I price the Grand Parade weekends as their own band and hold weekly rates elsewhere.
Dutch summer holidays favour Curaçao in July and August, while Aruba stays steady with Americans. I adjust each island separately instead of applying one summer discount to both.
This is the softest stretch but still busier than most of the Caribbean, so I trim rates gently, allow shorter stays and keep the floor well above break-even.
Price December to April as the main season.
Price Carnival weeks.
Keep low-season discounts shallow.
Price Aruba and Curaçao separately.
Use weekly stays.
No revenue manager
The role left or was never hired, and rooms are priced between other duties.
Results have plateaued
RevPAR has stopped moving while the comp set keeps learning.
More than one property
You want one consistent method across a small group without building a department.
An owner or asset manager
You want decisions made by a specialist and reported in numbers you can check.
Room count, room types, channels and the systems you use. I confirm the plan level and the monthly price for your size.
I study your market, comp set and current rates, set up the strategy and connect your PMS or channel manager and pricing tool.
I adjust rates, restrictions and promotions as demand moves, and manage your OTAs on Plus and Pro.
Step 4
You get the report against budget and last year, and on Pro we meet monthly, so nothing I do is hidden.
Priced monthly by your hotel's size, not per room. Core, Plus and Pro, month to month, never a percentage of revenue. Hotels of 200 or more rooms, luxury properties and groups are quoted individually.
| Option | What you get | Price |
|---|---|---|
| Core, up to 20 rooms | Managed pricing, run for you every day | From $650/mo |
| Plus | Pricing plus OTA, channel and segment optimization | By hotel size |
| Pro | Full revenue management with forecasting and a monthly strategy call | By hotel size |
Real feedback from PriceLabs pricing strategy sessions with Alaa.
Alaa is a consummate professional! Patient, thorough, efficient and effective in communicating. He not only made savvy adjustments to my dynamic pricing strategy, but also helped me to understand the reasoning behind his methods, granting me a better understanding of the PriceLabs platform. Strong work!
Airbnb host
Alaa was fantastic, going through each of the properties I had and gave great advice and actioned a great game plan. Would highly recommend for anyone looking to enhance their pricing strategy on PriceLabs. Alaa's experience goes beyond this which makes it very beneficial to have this holistic approach.
Property manager
Alaa helped me optimize my PriceLabs settings for my Airbnb listing and was very helpful and patient with answering any questions I had. He was also able to clearly explain why he made the changes he made, and it was obvious that he had a lot of experience in this field. I will definitely be back!
Airbnb host
Busiest in Aruba: December to April, with Carnival in February. December to mid-January: Holiday weeks sell first to returning American families, so I open them early at full rate and set a seven night minimum that spans Christmas and New Year. Mid-January to April: Carnival parades in both islands and US school breaks keep this strong. I price the Grand Parade weekends as their own band and hold weekly rates elsewhere. For outsourced hotel revenue management, i raise floors and tighten minimum stays ahead of these windows and review pace every week, so the strongest dates never sell early at a shoulder rate.
For outsourced hotel revenue management, that is the first thing I check before taking on the pricing, because everything else sits on top of it. How far the home really is from Eagle Beach, Palm Beach or Mambo Beach by car, since guests pay for walkability and the listing title often overstates it.
Keep low-season discounts shallow. Next: use weekly stays. For outsourced hotel revenue management, i start with base rates, the seasonal calendar and restrictions, because that is where a Aruba property usually leaks the most.
For outsourced hotel revenue management, in the quiet months my job is to protect the floor, close gaps with length-of-stay and last-minute rules, and keep the property visible on every channel. Quietest in Aruba: September to November. September to November: This is the softest stretch but still busier than most of the Caribbean, so I trim rates gently, allow shorter stays and keep the floor well above break-even. May to August: Dutch summer holidays favour Curaçao in July and August, while Aruba stays steady with Americans. I adjust each island separately instead of applying one summer discount to both.
Islands priced from one comp set and carnival ignored. I look for these first when I review outsourced hotel revenue management in Aruba, and fixing them is usually the quickest gain.
For outsourced hotel revenue management in Aruba, i manage channel mix, parity and promotions together, so the cheapest route to a booking is not the most expensive one for you. Aruba sells mostly through Airbnb, Vrbo and Booking.com. May to August: Dutch summer holidays favour Curaçao in July and August, while Aruba stays steady with Americans. I adjust each island separately instead of applying one summer discount to both.
Noord and Palm Beach, Aruba: Close to the high-rise hotels and restaurants, so I price condos against resort rooms and stress kitchens and space for families. Pietermaai and Punda, Willemstad and Westpunt, Curaçao get their own treatment. For outsourced hotel revenue management, i set rates, comp sets and restrictions per area and per room or listing type, not as one citywide number.
Diving and windsurfing, US and Dutch winter travel and Carnival are the dates I price first for outsourced hotel revenue management in Aruba. Mid-January to April: Carnival parades in both islands and US school breaks keep this strong. I price the Grand Parade weekends as their own band and hold weekly rates elsewhere.
For outsourced hotel revenue management, you get one experienced person who knows your numbers, with a small team and a tool stack behind me, and no account-manager layer in between. I have optimized 100+ properties in and around Aruba and work remotely in Atlantic Standard Time (UTC-4). Locally, that shows up in decisions like this: price Carnival weeks.
Hotel revenue management plans are priced monthly by hotel size, with Core from $650 a month, Plus adding channel and segment optimization and Pro adding forecasting and a monthly strategy call. They run month to month and are never a percentage of revenue. The scope of outsourced hotel revenue management is the same in every market, but the plan is not: in Aruba I would start from December to mid-January: Holiday weeks sell first to returning American families, so I open them early at full rate and set a seven night minimum that spans Christmas and New Year. To start, open the chat or email me with your property type and size in Aruba.
Yes. Outsourced Hotel Revenue Manager in Aruba is delivered remotely and scheduled in Atlantic Standard Time (UTC-4), and 100+ properties in and around Aruba have been optimized, including in areas such as Pietermaai and Punda, Willemstad. I work in your time zone, report monthly, and the engagement runs month to month with no long-term lock-in. Start in the chat or by email and tell me what you run in Aruba.
The other services I offer in Aruba, for hotels and for Airbnb and short-term rentals. Each has its own page for this market.
Back to the revenue management consultant page for Aruba, or read the general page for outsourced revenue management.
If you also run properties outside Aruba, I work in these markets too, and each page is written for that market's own seasons, areas and rules.
Tell me what you run in Aruba and what you need. I reply in Atlantic Standard Time, confirm the scope and the price, and start only when you say so.
